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Recently PACA published a letter from Past President Robert Henson about how Microsoft “has taken the bold step of promoting the theft of images online. Through its newly revamped Office
product.” Through its “Office Help” function Microsoft advised users looking for images to “Use Bing to get images.” Bing made finding images easy and implied that anything found was free to use.
Judge Denny Chin in Southern District of New York has ruled that Google Books provides a public benefit
and is a fair use
of copyrighted material. He ruled that the Google Books project doesn’t violate copyright law and dismissed the eight-year-old lawsuit against Google.
As happens every fall there is a whirlwind of photo conferences – PACA Annual Conference, Visual Connection and PhotoPlusExpo (all in New York), and this year Microstock Expo in Berlin. In light of everything I’ve seen and heard between October 20 and November 17, 2013 I’ve provided a few observations as to where I think the stock photo industry is headed.
On behalf of thousands of photographers and picture agencies CEPIC, the Center of the Picture Industry has submitted a formal antitrust complaint against Google’s use of third-party images before the European Commission. The complaint was submitted on 8 November 2013 and supported by an unprecedented coalition of European and US trade associations representing thousands of photographers and picture agencies worldwide.
The stock visual media industry is seeing a pick-up after the longest downturn in living memory. Visual Connections New York, the world’s largest marketing event devoted to commercial licensing of visual media, drew more buyers and exhibitors this year than in 2012. Buyers could learn about 72 different stock agency brands from around the world, including 21 new to New York and 22 from outside the US (Canada, UK, Germany, Sweden and Argentina).
Stock photography is changing rapidly. The most serious issues facing stock photographers are:
they have no idea who their potential customers are;
they don’t know what their customers are looking for in the way of images; and
they don’t understand how their customer’s businesses are changing.
Given the changing and growing demands publishers are facing when developing an educational program, PACA’s Editorial Relations Committee and Cengage Learning have worked together to create a new “Preferred Provider” Insert License Agreement that helps meet the publisher’s needs while providing image vendors of a better understanding of how their images are being used.
Art Directors and Graphic Designers lament the decline in creativity
. They say this results from a lack of Time and a lack of Funding which leads to a lack of Inspiration. 75% say they have too many competing priorities to leave time for reflection.
The American Society of Media Photographers, joined by National Press Photographers Association (NPPA
), The Digital Media Licensing Association (PACA
), American Photographic Artists (APA
), This Week in Photography (TWiP
), Professional Photographers of America (PPA
), Coordination of European Picture Agencies Stock, Press and Heritage (CEPIC
), Graphic Artists Guild (GAG
) and American Society of Picture Professionals (ASPP
ASMP has published “The Instagram Papers
,” a very valuable analysis of Instagram Terms of Service. Every photographer who is considering posting images on Instagram, wants to retain control of his/her images and hopefully earn some money from them should be familiar with the information in this report.
Alfonso Gutiérrez, President of CEPIC has provided some updated information on the CEPIC Image Registery (CIR) that Selling Stock reported on earlier here
. See his report.
PACA has changed its name to PACA, The Digital Media Licensing Association
. While the name Picture Archive Council of America has served the organization well, it has become apparent that it no longer accurately reflects today’s photography licensing business, or the membership of the organization.
Registration is now open for the 18th Annual PACA Conference
in New York City October 20-23, 2013. PACA will be teaming up with Visual Connections
to bring a 3-day event, which will feature the PACA Conference on days 1 and 2 and Visual Connections on day 3.
The biggest problem for the CIR
will be finding a way to let all the potential image users know it exists. It may be fairly easy to make the big publishing organizations aware of the CIR. They have been crying for a way to quickly determine if an image needs to be licensed and where to go to license it. But there is a long tail of small design firms and web developers that in the aggregate use a lot more images than these big users. It will be very difficult to reach all these small occasional users and make them aware of the CIR and its benefits.
Motivated by the European Union’s challenge to develop a technological system that would make it easier for European citizens to gain access to cultural resources CEPIC has developed the CEPIC Image Registry (CIR) that will allows simultaneous visual or text search across thousands of image databases. Read more about how will work and how it may change the image licensing business.
At the CEPIC Congress on June 11th the American Society of Media Photographers (ASMP) will sponsor the second annual "Photocentric Day," a day of inspiration and learning with the theme: How can the professional generate revenues in the digital world?
At the CEPIC Congress in Barcelona on Wednesday June 12th there will be a discussion on a new initiative that could generate significant new revenue for image creators whose images are “crowd sourced” and posted without authorization to various domains on the Internet. This story examines the “Winston Project,” a system for collecting revenue for “Passive Image Use.” when a user uploads an image created by someone else to a “crowd sourced” domain, or when a user clicks on an image or shares it within the domain.
The American Photographic Artists (APA) association has joined 15 plaintiffs in a copyright infringement lawsuit against Google that alleges the “Google Book Search” program violates the copyrights of numerous photographers and other visual artists.
In recent discussions with agents operating in Europe it seems that it has become impossible to hold the line on pricing. They say there is always a competitor willing to undercut any rate.
The CEPIC Congress
in Barcelona June 10 – 14, 2013 will attract stock agents from around the world. Falling prices and the impact they are having on stock agencies and professional photographers will be one of the key issues discussed.??I posed a series of questions to a few industry leaders that will be in attendance. Earlier Alfonso Gutierrez, CEO of age fotostock shared his observations and opinions
. In this story I will examine responses from a few others.
The CEPIC Congress in Barcelona June 10 – 14, 2013 attracts stock agents from around the world. Pricing will be one of the key issues discussed – specifically falling prices and the impact they are having on stock agencies and professional photographers. I posed a series of questions to a few industry leaders. This story is a response from Alfonso Gutierrez, CEO of age fotostock
PhotoShelter and ASMP have partnered to produce and distribute a new guide
that discusses photographer’s rights under the U.S. copyright law and explains what they must do to protect their work.
Editorial Photographers has announced its 2013 EP Edu Student Photography Grants program that will provide $1,000 cash grants and another $1,000 worth of gear and business tools to six deserving photography students. Entries must be submitted before March 17, 2013. Entrants must be enrolled full-time during 2012-13 in an accredited college in the U.S. or Canada. Full details are here: http://www.epedu.org
One of the programs at the recent PACA International Conference asked five industry visionaries to explore emerging trends and predict what the stock photo business will be like in 2022. There was general agreement that the current business model of licensing based on usage is broken
and that in a few years (probably a lot less than 10) it will be necessary to develop a completely different approach to licensing.