Alamy Revenues Shed Light on Subscription Plans

Posted on 3/20/2009 by Jim Pickerell | Printable Version | Comments (1)

A look at Alamy revenues gives a clear indication as to why the company felt it had to attempt to do something to recover some of their lost sales in the U.K. The company has updated its last financial report and provided a breakdown of total revenue to separately show the amounts generated in dollars, euros and pounds for each quarter, to “provide a better indication of what is happening to our sales figures without the additional complication of exchange rate fluctuations.”

Alamy revenues (US$, converted based on quarter-end exchange rates)
Revenues Q4 2007 Q1 2008 Q2 2008 Q3 2008 Q4 2008
In U.S. dollars 2,461 2,626 2,937 2,750 2,390
In euros 1,084 1,163 1,226 1,036 1,018
In English pounds 4,150 4,146 4,368 4,433 3,091
Total 7,695 7,934 8,531 8,219 6,498

Since its founding and through the second quarter of 2008, the company had steady revenue growth. The third quarter was down by a little less than 4%, but that included the vacation month of August.

The fourth quarter was another story entirely. Revenue was down by about 16% from the year earlier quarter and by 23% from Alamy’s peak sales in mid-2008—and this is not the worst news. While sales in dollars and euros were only down slightly year-over-year sales in English pounds, Alamy’s home territory, were down almost 26% from the previous year and 30% from the company’s U.K. sales peak in the third quarter of 2008.

Given the state of the worldwide economy, sales in the first quarter of 2009 will probably be lower. These numbers should be out early in April.

Copyright © 2009 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to:  


  • Robert Dahl Posted Mar 20, 2009

    Interesting. I compared my quarterly sales to Alamy's and while we are much smaller, the two track each other closely. Based on that trend, and my sales so far this quarter, I predict Total Alamy Q1 2008 to come in at 6,100.

    I'll be interested to see how close I am...

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