Shutterstock Ten Year History

Posted on 5/1/2020 by Jim Pickerell | Printable Version | Comments (0)

The chart below allows you to easily track the last 10-year growth trend of Shutterstock quarter-by-quarter and see the number of images in the collection, number of downloads and the gross quarterly revenue at the end of each quarter. You can also see the average revenue-per-download and revenue-per-image-in-the-collection trends.

The final column gives an indication of the possible maximum percentage of images in the collection that were downloaded during the quarter. The percentage would be reached if no unique images was downloaded more than once during the quarter. Since we know that many images are downloaded multiple times by different customers the actual percentage of “unique images” downloaded during any quarter would be lower in every instance.

Nevertheless, these percentages give a good indication of the trend over several years and points to the fact that more images without any editing does not, in and off itself, result in more sales. As we have said over and over that growth in the size of all image collection has to a great extent made it harder and harder for customers to find the “right” image for their projects. It shows no appreciation of the customer’s time and in the long run is not a friendly way to treat customers.



Shutterstock        Revenue  Revenue  Percent
  Images
DL
Revenue
 Per  Per image


Collection
  (millions)
(millions)
 (millions)  Download  Collection  Licensed
2010 Q3 12.3 11.1 $20.98 $1.89 $1.71 90.2%
2010 Q4 13.3 12.5 $23.88 $1.91 $1.80 94.0%
2011 Q1 14.4 13.3 $25.54 $1.92 $1.77 92.4%
2011 Q2 15.3 14.4 $28.94 $2.01 $1.89 94.1%
2011 Q3 16.2 14.8 $31.08 $2.10 $1.92 91.4%
2011 Q4 17.4 16.2 $34.67 $2.14 $1.99 93.1%
2012 Q1 18.8 17.6 $37.49 $2.13 $1.99 93.6%
2012 Q2 20.2 18.3 $40.63 $2.22 $2.01 90.6%
2012 Q3 21.7 18.7 $42.26 $2.26 $1.95 86.2%
2012 Q4 23.3 21.4 $49.22 $2.30 $2.11 91.8%
2013 Q1 25.0 22.4 $51.5 $2.30 $2.06 89.6%
2013 Q2 28.0 24.3 $56.8 $2.34 $2.03 86.8%
2013 Q3 31.3 25.4 $56.8 $2.24 $1.81 81.2%
2013 Q4 34.5 28.0 $68.0 $2.43 $1.97 81.2%
2014 Q1 37.1 29.7 $72.8 $2.45 $1.96 80.1%
2014 Q2 40.7 31.5 $80.2 $2.55 $1.97 77.4%
2014 Q3 42.7 31.2 $83.7 $2.68 $1.96 73.1%
2014 Q4 48.8 33.5 $91.2 $2.72 $1.87 68.6%
2015 Q1 51.6 33.4 $97.5 $2.92 $1.89 64.7%
2015 Q2 57.2 35.9 $104.4 $2.91 $1.83 62.8%
2015 Q3 63.7 38.1 $107.3 $2.82 $1.68 59.8%
2015 Q4 71.4 39.8 $115.9 $2.91 $1.62 55.7%
2016 Q1 81.0 41.2 $116.7 $2.83 $1.44 50.9%
2016 Q2 92.1 43.4 $124.3 $2.86 $1.35 47.1%
2016 Q3 102.7 41.2 $123.1 $2.99 $1.20 40.1%
2016 Q4 116.2 41.1 $130.2 $3.17 $1.12 35.4%
2017 Q1 132.0 43.5 $130.2 $2.99 $0.99 33.0%
2017 Q2 144.7 42.7 $134.0 $3.14 $0.93 29.5%
2017 Q3 164 41.9 $141.1 $3.37 $0.86 25.5%
2017 Q4 179 43.9 $151.8 $3.46 $0.85 24.5%
2018 Q1 197 43.7 $153.0 $3.50 $0.78 22.2%
2018 Q2 215 45.2 $156.6 $3.46 $0.73 21.0%
2018 Q3 233 43.9 $151.6 $3.45 $0.65 18.8%
2018 Q4 255 46.8 $162.1 $3.46 $0.64 18.4%
2019 Q1 274 47.2 $163.3 $3.46 $0.60 17.2%
2019 Q2 295 46.6 $161.7 $3.47 $0.55 15.8%
2019 Q3 313 46.3 $159.1 $3.44 $0.51 14.8%
2019 Q4 331 47.7 $166.4 $3.49 $0.50 14.4%
2020 Q1 348 46.8 $161.3 $3.45 $0.46 13.4%
 2020 Q2
359


44.0
$159.2
$3.44
$0.44
12.3%

In addition, we have provided links to all the quarterly analysis stories that we have done over the years.

Q2 2020
https://www.selling-stock.com/Article/shutterstock-q2-2020-financial-results

Q1 2020
http://www.selling-stock.com/Article/shutterstock-q1-2020-financial-results

Q4 2019
http://www.selling-stock.com/Article/shutterstock-full-year-2019-financial-results

Q3 2019
http://www.selling-stock.com/Article/shutterstock-q3-2019-financial-results

Q2 2019
http://www.selling-stock.com/Article/shutterstock-q2-2019-financial-results

Q1 2019
http://www.selling-stock.com/Article/shutterstock-q1-2019-financial-results

Q4 2018
http://www.selling-stock.com/Article/shutterstock-2018-financial-resultsshuttersto

Q3 2018
http://www.selling-stock.com/Article/shutterstock-q3-2018-financial-results

Q2 2018
http://www.selling-stock.com/Article/shutterstock-q2-2018-financial-results

Q1 2018
http://www.selling-stock.com/Article/shutterstock-q1-2018-financial-results

Q4 2017
http://www.selling-stock.com/Article/shutterstock-2017-financial-results

Q3 2017
http://www.selling-stock.com/Article/shutterstock-q3-2017-financial-results

Q2 2017
http://www.selling-stock.com/Article/shutterstock-q2-2017-financial-results

Q1 2017
http://www.selling-stock.com/Article/shutterstock-q1-2017-financial-results-0

Q4 2016
http://www.selling-stock.com/Article/shutterstock-2016-financial-results

Q3 2016
http://www.selling-stock.com/Article/shutterstock-q3-2016-financial-results

Q2 2016
http://www.selling-stock.com/Article/shutterstock-q2-2016-financial-results

Q1 2016
http://www.selling-stock.com/Article/shutterstock-q1-2016-financial-results

Q4 2015
http://www.selling-stock.com/Article/shutterstock-2015-financial-results

Q3 2015
http://www.selling-stock.com/Article/shutterstock-reports-q3-results

Q2 2015
http://www.selling-stock.com/Article/shutterstock-reports-q2-results-stock-decline

Q1 2015
http://www.selling-stock.com/Article/shutterstock-reports-975-million-for-q1-2015

Q4 2014
http://www.selling-stock.com/Article/shutterstock-reports-914-million-for-q4-2014

Q3 2014
http://www.selling-stock.com/Article/shutterstock-reports-837-million-for-q3-2014

Q2 2014
http://www.selling-stock.com/Article/shutterstock-reports-80-million-for-q2-2014

Q1 2014
http://www.selling-stock.com/Article/shutterstock-reports-728-million-for-q1-2014

Q4 2013
http://www.selling-stock.com/Article/shutterstock-reports-2355-million-for-2013

Q3 2013
http://www.selling-stock.com/Article/shutterstock-q3-revenue-596-million

Q2 2013
http://www.selling-stock.com/Article/shutterstock-q2-revenue-568-million

Q1 2013
http://www.selling-stock.com/Article/shutterstock-reports-515-million-in-q1-2013

Q4 2012
http://www.selling-stock.com/Article/shutterstock-has-41-growth-in-2012

Q3 2012
http://www.selling-stock.com/Article/shutterstock-has-423-million-third-quarter

Shutterstock Files With SEC For IPO
http://www.selling-stock.com/Article/shutterstock-files-with-sec-for-ipo

https://www.sec.gov/Archives/edgar/data/1549346/000104746912005905/a2209364zs-1.htm


Copyright © 2020 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

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