Europe, North America Hardest Hit by 2009 Ad-Spend Decline

Posted on 4/24/2009 by Julia Dudnik Stern | Printable Version | Comments (0)

According to the latest figures ZenithOptimedia, global ad spending will decline by 6.9% in 2009 compared to last year. The largest losses will be in emerging Central and Eastern European markets, which will drop by 13.9%. North America is projected to decline by 8.3%, with the United States losing 8.7%, more than both regional and global averages. Western Europe's projected ad-spend decline is 6.7%.

Get the Full Article (2 Credits)

Have an Account?

Access to this site is an exclusive benefit for you. Enter your username and password in the form above. If you don't remember your password you can reset it at any time.

Forgot your password?

New to Selling Stock?

Selling Stock is an on-line newsletter that reports on developing trends in the stock photo industry. It is updated at least twice a month. On-line subscribers receive e-mail notification whenever new stories are posted. Archives containing stories going back to late 1995 are fully available to subscribers.

Buy Credits
Copyright © 2009 Julia Dudnik Stern. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Comments

Be the first to comment below.

Post Comment

Please log in or create an account to post comments.