Looking Ahead Five Years: Jim Pickerell

Posted on 11/17/2010 by Jim Pickerell | Printable Version | Comments (0)

In the story above Tom Grill offers his thoughts on where the stock photo business will be in five years. (If you haven’t read it yet click here.) While I agree with a lot of what Tom has to say, I believe the vast majority of photographers will find that stock photography will offer much less of an opportunity than the picture Tom paints. In the next five years it will become increasing difficult to earn a decent living, or even a profit, from producing still images on speculation. Remember profit is defined as revenue earned minus expenses and time invested to produce the product. There will always be a handful of photographers who are exceptions to the rule and buck the trends, but there will be fewer of them. 

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Selling Stock is an on-line newsletter that reports on developing trends in the stock photo industry. It is updated at least twice a month. On-line subscribers receive e-mail notification whenever new stories are posted. Archives containing stories going back to late 1995 are fully available to subscribers.

Copyright © 2010 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of www.selling-stock.com, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to: http://www.jimpickerell.com/Curriculum-Vitae.aspx.  


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