Articles by Jim Pickerell

What To Shoot: Learning From iStock

By Jim Pickerell | 683 Words | Posted 7/12/2018 | Comments
In the previous story I examined the Getty Image Creative collection, and in particular EyeEm’s contribution to that collection, in and effort to determine what subject matter might be in greatest demand, and thus most needed. iStock offers some interesting insights into the subject because it basically has two separate collections – Signature and Essentials – with imagery at different price points.

Are Photographer Shooting What’s In Demand?

By Jim Pickerell | 870 Words | Posted 7/12/2018 | Comments (1)
If the major stock distributors want to sell more pictures it might be a good idea to give photographers more information about the relative demand for certain subjects in terms of number of images licensed and revenue generated by images with certain keywords. If occurred to me that the fastest growing collection on Gettyimages.com is EyeEm. Currently there are 26,024,940 images in the Getty Creative collection and 4,620,578 or 18% of them have been supplied by EyeEm. A little less than two years ago EyeEM only had 256,152 image in the collection.

Getty Creative Collection: 2016 & 2018

By Jim Pickerell | 2142 Words | Posted 7/11/2018 | Comments
This story provides some comparative figures of the 205 brands represented in the Getty Images Creative collection between August 2016 and June 2018. There were 15,001,453 images in the collection in 2016 and 23,922,471 today, a 37% increase overall in two years.

ACSIL and Thriving Archives Launch New Footage Industry Survey

By Jim Pickerell | 449 Words | Posted 7/10/2018 | Comments
The ACSIL Global Survey of Stock Footage Companies 4 is open now for participation. All footage companies worldwide are invited to participate in this fourth study of the stock footage industry. ACSIL and Thriving Archives today announced the launch of the ACSIL Global Survey of Stock Footage Companies 4 (AGS4), their fourth survey of the global footage business. The 47-question survey is being conducted online, and all footage companies worldwide are invited to participate. The online survey is open now through August 13, 2018, and can be accessed at www.thrivingarchives.com/ags4.

Copyright Law Rejected In EU Vote

By Jim Pickerell | 150 Words | Posted 7/9/2018 | Comments
A controversial bill in the EU seeking a rewrite of Europe’s copyright laws giving creators more power to restrict how their content is distributed has been rejected by lawmakers.  The vote was 318 against the legislation, known as The Copyright Directive, while 278 voted in favor, and 31 abstained, taking the reforms back to the drawing board.

Getty Pays Melania Trump Royalties

By Jim Pickerell | 647 Words | Posted 7/6/2018 | Comments
NBC News has reported that “News media paid Melania Trump thousands for use of photos in ‘positive stories only.’” President Donald Trump’s most recent financial disclosures revel that the first lady earned between $100,000 and $1,000,000 in photo royalties in 2017 from Getty Images. (Federal officials are only required to give an income range in their filings.

Globe Photos Resurrected As Fine Art Offering

By Jim Pickerell | 475 Words | Posted 7/5/2018 | Comments
From the 1940s through the 80s and 90s Globe Photos, Inc. was widely regarded by newspapers and magazines as a leading source for celebrity images. As other competitors entered the market Globe’s popularity faded, but they still have photographers covering red carpet events on a daily basis in Hollywood and New York. In recent years Globe Photos was one of 12 archives acquired by Capital Art, Inc., the world’s largest pop culture and image licensing company with more than 15 million images of every movie and entertainment celebrity of the 20th century.

VCG Closes 500px Marketplace: Abandons Creative Commons

By Jim Pickerell | 448 Words | Posted 7/2/2018 | Comments
On Saturday Visual China Group (VCG) shut down 500px Marketplace and replaced it with a distribution partnership arrangement. China users will be able to license the images through VCG who acquired 500px earlier this year. Getty Images will handle all licensing in the rest of the world.

The MEGA Agency Launches “The Mega Cloud”: Actively Seeking Contributor Archives

By Jim Pickerell | 767 Words | Posted 7/2/2018 | Comments
The Mega Agency, a leading provider of news, sport and entertainment content, is now giving photographers a quick, easy and efficient way to upload their digital archives. The initiative has been launched to add rich editorial content to Mega’s existing archive of more than 30million images and daily production of 10,000 images.? 

Microstock Agency Sizes

By Jim Pickerell | 1067 Words | Posted 6/29/2018 | Comments
Other than Shutterstock’s quarterly reports and occasional bits of information from Getty concerning iStock there is virtually no solid information available regarding the annual gross revenue generated by the microstock companies. I decided to take a look at the Poll information that can be found on Microstockgroup.com of 10 of the leading microstock agencies to see if I could draw any reasonable conclusions about the annual revenue of these companies.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.