Exclusive Representation For Microstock Photographers

Posted on 1/4/2011 by Jim Pickerell | Printable Version | Comments (11)

2011 may be the year when the stock photo industry returns to the idea of exclusive representation -- specifically, being exclusive with a microstock agency. For many year the widely held belief has been that the way to maximize returns was to get your images represented by many distributors. Now, iStockphoto’s has developed an exclusive strategy that may bring about a change in this way of thinking. While there are several downsides for image producers to the iStock strategy, the upsides may more that compensate for the difficulties.

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Copyright © 2011 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of www.selling-stock.com, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to: http://www.jimpickerell.com/Curriculum-Vitae.aspx.  


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