Unreaslistic Buyer Expectations

Posted on 11/22/2013 by Jim Pickerell | Printable Version | Comments (2)

The formula for producing stock images that sell is simple. Produce what customers want. All they want are images of  “better quality” that are “more creative,” “natural, not staged” and that clearly illustrate a “concept” the customer needs at the moment. Also, the “price” for usage must be lower than anything else available.


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Copyright © 2013 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of www.selling-stock.com, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to: http://www.jimpickerell.com/Curriculum-Vitae.aspx.  

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