Trends At iStockphoto: Unit Sales Decline

Posted on 7/3/2012 by Jim Pickerell | Printable Version | Comments (0)

Based on our recent analysis of sales made by 193 of iStockphoto’s top sellers, total company downloads may have declined by as much as 22% in the first 6 months of 2012 compared to the same period in 2011. This story will walk you through how we collected the data, arrived at this number and explain why such a small sample of contributors is representative.

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Selling Stock is an on-line newsletter that reports on developing trends in the stock photo industry. It is updated at least twice a month. On-line subscribers receive e-mail notification whenever new stories are posted. Archives containing stories going back to late 1995 are fully available to subscribers.

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Copyright © 2011 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz
Jim Pickerell is founder of www.selling-stock.com, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to: http://www.jimpickerell.com/Curriculum-Vitae.aspx.  

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