Adobe Stock Offers 50 Million Assets

Posted on 3/16/2016 by Jim Pickerell | Printable Version | Comments (0)

Adobe Stock has announced that it now has over 50 million high-res photos, vectors, illustrations, HD videos including some 4K videos to its collection.

Adobe has pointed out to its Creative Cloud users that images matter because humans are visual creatures. Eighty percent of all environmental information is perceived through our eyes. We think, speak and remember by means of pictures. So it’s no surprise that images play a crucial role in communications in the digital age.

Images are fast – our brain captures visual content in a split second. Images also arouse curiosity, evoke emotions and function without language. Most importantly, images tell powerful stories, engaging and captivating viewers across the world. Fun fact: Images are processed in the right hemisphere of the brain, which is associated with imagination, intuition and feelings.

It’s proven that images are effective and impactful – we read and speak different languages, but photos are the universal language of visual communications. Whether for marketing, advertising or a branding campaign, you can be successful at communicating your message with compelling stock photos. The reputation, variety and class of stock assets have changed dramatically over recent years, making finding high quality, original and beautiful content easier than ever before.

To celebrate this 50 million milestone, Adobe asks readers to check out this Adobe Slate presentation on the importance of images.


Copyright © 2016 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of www.selling-stock.com, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to: http://www.jimpickerell.com/Curriculum-Vitae.aspx.  

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