Fotolia Touts Inventory, High Photog Revenues

Posted on 8/29/2007 by Julia Dudnik Stern | Printable Version | Comments (0)

New York-based Fotolia says it is the largest microstock agency, with nearly 2.3 million images in inventory. Fotolia attributes this growth to the high contributor commissions, which it says averages 50% of the sale price. The company also says that it generates the highest revenues for its photographers, with top producers netting between $12 and $36 per image per year and net revenues of $5,000 to $10,000 per month.

Previously, the only evidence of six-figure incomes solely from microstock has come from iStock's Lise Gagné and Yuri Arcurs, who runs a stock production agency and sells his output through a number of micro-payment sites.

Fotolia's figures suggest that a larger number of microstock shooters make a respectable living of over $60,000 per year. However, the recent PDN Stock Income Survey paints a different picture, calculating the average annual revenue of a microstock photographer as less than $4,000. Almost 60% of the 865 microstock photographers participating in this survey reported earning less than $1,000 per year.

Copyright © 2007 Julia Dudnik Stern. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz


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