Microstock

Videoblocks Launches Storyblocks.

By Jim Pickerell | 657 Words | Posted 9/21/2017 | Comments
Videoblock has rebranded itself as Storyblocks. The existing video and audio libraries are being maintained as separate subsites: Videoblocks by Storyblocks and Audioblocks by Storybloacks. (Each offering requires a separate subscription.) The former GraphicStock library is now part of Storyblocks.

Shutterstock Introduces Shutterstock Custom

By Jim Pickerell | 248 Words | Posted 9/21/2017 | Comments
Shutterstock, Inc. has launched its Flashstock business as Shutterstock Custom, a proprietary platform that provides an efficient and innovative way for its 1.7 million customers to create branded content.

Shutterstock Plugin More Fully Integrate With Adobe Creative Cloud

By Jim Pickerell | 302 Words | Posted 9/20/2017 | Comments
Shutterstock, Inc. has updated its custom-built plugins to more fully integrate with Adobe’s Creative Cloud®, adding compatibility directly within the Adobe Premiere Pro®, Adobe Illustrator®, and Adobe InDesign® applications. This is the first time Shutterstock has made its high quality video collection of 8 million clips available through a plugin, giving amateur filmmakers and veteran film editors another powerful tool at their disposal within Premiere Pro®.

Shutterstock Downgraded By Jefferies

By Jim Pickerell | 375 Words | Posted 8/31/2017 | Comments
The investment banking firm Jefferies has downgraded Shutterstock shares from Hold to Underperform with a price target of $30.00. Shutterstock stock price closed today at $33.69 down 20% from $42.14 a month ago. The stock is down 52% from the high of $65.16 that it hit in September 2016.

Define The Term “Microstock”

By Jim Pickerell | 938 Words | Posted 8/30/2017 | Comments
I was asked recently if I could provide a definition for “microstock.” The term is probably meaningless today as are the terms Rights Managed and Traditional Royalty Free. All have changed dramatically and overlap in many ways..

Shutterstock Finds Way To Better Protect Its Watermarks

By Jim Pickerell | 275 Words | Posted 8/30/2017 | Comments
A couple weeks ago we reported that Google researchers had found a way to remove the watermarks used by most stock photographer and stock photography sites. To protect their watermarks Shutterstock engineers have designed a “watermark randomizer” that adds subtle inconsistencies to its marks, ensuring each one is a little different and making them difficult for Google to remove.

Where Is Offset Headed?

By Jim Pickerell | 854 Words | Posted 8/15/2017 | Comments
Nobody seems quite sure what the future of Offset might be. Keren Sacks, the god-mother of Offset, left (or was let go, no one seems quite sure) last December and is now working as a “Visual Content + Strategy Consultant.”

Discounts: Do They Generate Enough Revenue?

By Jim Pickerell | 705 Words | Posted 8/10/2017 | Comments
A reader has pointed out that Image Source is offering its customers using the promo code AUG50 a 50% discount on any image purchased during the month. Cavan Images is also offering a 25% discount all month if customers use the discount code CAVAN25. Will temporary discounts bring in more customers and result in more sales overall?

Shutterstock Q2 2017 Financial Results

By Jim Pickerell | 1013 Words | Posted 8/2/2017 | Comments
Shutterstock has reported Q2 2017 revenue of $134.0 million. This revenue was up 8% from Q2 2016, and up $3.8 million from Q1 2017. Revenue per download increased 9% from $2.81 in Q2 2016 to $3.05. Revenue per download in Q1 2017 was $2.96. At the end of the quarter there were 144.7 million images in Shuttrstock’s collection and 7.6 million video clips. This was up from 132 million images at the end of Q1 2017 and from 92.1 million a year earlier at the end of Q2 2016.

MonkeyBusinessImages

By Jim Pickerell | 778 Words | Posted 7/28/2017 | Comments
Kathy Yeulet owns and operates MonkeyBusinessImages, which she started in 2006 and is one of the most successful microstock production companies . Previous to that she owned and operated Banana Stock, a company that produced and licensed stock images at traditional royalty free prices. With near perfect timing she sold that company in 2004 when the traditional royalty free prices were near their peak. Two years later decided to start producing images for the relatively new microstock market.

What Sells?

By Jim Pickerell | 1524 Words | Posted 7/12/2017 | Comments
Assuming you are taking pictures because you want to earn some money from what you produce, it would be very helpful to have some information about which images among the hundreds of millions out there are actually selling, and how frequently. What’s in demand?

TopImageSites: New Marketing Option

By Jim Pickerell | 839 Words | Posted 7/6/2017 | Comments
There is a new website called TopImageSites that, in theory, will help customers find “The Best Stock Images On The Web.” Ten agencies are listed and the number of “products” available in each agency’s collection are listed in the chart below. Products include: photos, vectors, illustration, videos and audio files. Some of the agencies don’t have audio files and Panthermedia doesn’t have either video or audio.

How Many Images Does It Take To Make Money?

By Jim Pickerell | 966 Words | Posted 7/3/2017 | Comments
Stock Performer recently published an article entitled “Are you uploading enough files to make money from microstock?” The article offers some interesting statistics. However, there are some other issues that need to be considered like, “Is More Automatically Better.”

What Does Image Curation Mean?

By Jim Pickerell | 495 Words | Posted 6/29/2017 | Comments
I just received a press release from Envato Elements that offers “inspiring and ready-to-use photos, templates, fonts and assets” for $29 a month. They say Envato Elements “now includes 200,000 hand picked photos” from its PhotoDune collection of 9 million photos. (Actually, there are currently 244,085 photos in the Elements collection.)

EyeEm New Model Release Strategy

By Jim Pickerell | 1018 Words | Posted 6/27/2017 | Comments
Photographer’s tell me that EyeEm has introduced a new model release strategy that is markedly simpler for photographers than the release strategy used by stock agencies and photographers for many years.

Adobe Stock Adds Reuters, USA Today, and Stocksy Content

By Jim Pickerell | 493 Words | Posted 6/16/2017 | Comments
Adobe Stock has announced new partnerships that will bolster its collection: news images from Reuters; sports photos from USA Today; 400,000 images from Stocksy.

InMagine Closing

By Jim Pickerell | 281 Words | Posted 6/2/2017 | Comments
InMagine has announced to its contributors that it will be shutting down its website on 30 September 2017 and will no longer be distributing your images, vectors and/or video on our website after that date.

Where Are Shutterstocks Most Productive Contributors Located?

By Jim Pickerell | 733 Words | Posted 5/24/2017 | Comments
Shutterstock, Inc. has released its 2017 Contributor Earnings report, which features it’s milestone of having paid out over $500 million in the 13 years since 2004 to the Company's global community of over 225,000 photographers, illustrators, digital artists, and videographers.

Earning Revenue From Non-Selling Images

By Jim Pickerell | 672 Words | Posted 5/18/2017 | Comments
Many of the non-sellers are very good images and would sell if customers only had a chance to see them. Back in January in as story entitled “How Can Shutterstock Grow Revenue?” I outlined an idea for a two-tier pricing system that could not only work for Shutterstock, but many other distributors with large collections, and grow their revenue, even if there is no increase in the number of images downloaded.

Photographee.eu: Stock Photo Production Company

By Jim Pickerell | 1452 Words | Posted 5/17/2017 | Comments
I wrote about the huge percentage of images being produced by a relatively small number of large production companies. Let me examine in some detail how one of these companies operates. Photographee.eu is a microstock production company in Lodz, Poland. It is owned and operated by Kasia and Lech Bialasiewicz. Lodz is Poland’s 3rd largest city located right in the middle of the country. According to the microstock.top list of Shutterstock suppliers photographee.eu is its 157th largest collection (out of over 190,000) with over 76,000 images at Shutterstock. These same images are marketed through multiple distributors.

Locating Major Stock Image Producers

By Jim Pickerell | 729 Words | Posted 5/15/2017 | Comments
Where are the major producers of stock images located? One might expect then to live in New York, London, Los Angeles and Berlin near where the major customers. We also must not forget San Francisco, Seattle and Calgary. Think again.

EyeEm Expands Into Video

By Jim Pickerell | 441 Words | Posted 5/10/2017 | Comments
On May 9, EyeEm announced the launch of EyeEm Videography Early Creator program a stock video platform that will use the same artificial intelligence that powers the still-image option to automatically keyword and organize videos. Current EyeEm users can upload clips between 5 and 40 seconds long as the platform prepares to completely integrate video into the EyeEm platform later this year. The company has already tested the system by invitation-only, with selected users submitting video in the aerial, urban, travel, food, and nature categories.

Shutterstock Q1 2017 Financial Results

By Jim Pickerell | 1235 Words | Posted 5/3/2017 | Comments
Shutterstock has reported Q1 2017 revenue of $130.2 million. This revenue was up 12% from Q1 2016, but exactly the same as revenue in Q4 2016. Revenue per download increased 7% from $2.77 in Q1 2016 to about $2.96. Revenue per download in Q4 2016 was $3.02. At the end of the quarter there were 132 million images in the collection and 6.9 million video clips. This was up from 116.2 million images at the end of 2016.

Videoblocks Gives Still Photo Producers 100% Royalties

By Jim Pickerell | 890 Words | Posted 4/27/2017 | Comments
VideoBlocks is now accepting images for its new artist-friendly stock Photo Marketplace that will reward photo contributors with 100 percent commission from their sales. That 100% is $3.99 per still image download less third-party fees (like credit card charges) incurred when processing the transactions. Seeing this price many photographers may reject the offer out of hand. But, this is a very different business model from traditional stock agency businesses. Instead of paying a percentage royalty, contributors receive the full amount that the customer pays to use their work.

123RF Looking To Go Public

By Jim Pickerell | 1018 Words | Posted 4/3/2017 | Comments
Andy Sitt, the Malaysian founder of 123RF, is seeking to raise the profile of his Chicago-headquartered stock image and design business among funds and investors in hopes of launching an initial public offering (IPO) within the next 12 to 18 months. "We're at that stage where we have to think of the next stage of the company and I believe that the next stage would be some form of exit. So (profiling the company) is more towards building it for a potential IPO," Sitt told DEALSTREETASIA.