The new product category from London-based Image Source combines still images and motion content that use the same models, styling and location. All such contents of the new cross-media pack will be offered to clients under the same royalty-free license, allowing for consistency of visual style across multiple media.
Each pack will consist of 60 to 100 images and 10 to 20 footage clips. Still resolutions will range from Web to large format; video will also be offered in multiple resolutions, including broadcast and high-definition. The company say it is the first to offer such a product, which comes in response to increasing customer demand for ready-to-use combined media content.