EyeEm Expands Into Video

Posted on 5/10/2017 by Jim Pickerell | Printable Version | Comments (0)

On May 9, EyeEm announced the launch of EyeEm Videography Early Creator program a stock video platform that will use the same artificial intelligence that powers the still-image option to automatically keyword and organize videos.

Current EyeEm users can upload clips between 5 and 40 seconds long as the platform prepares to completely integrate video into the EyeEm platform later this year. The company has already tested the system by invitation-only, with selected users submitting video in the aerial, urban, travel, food, and nature categories.

EyeEm Vision is an artificial intelligence platform that helps power image sales by auto-tagging photos. Along with recognizing objects in a photo, the deep learning program can also add more abstract tags, like “tranquility.” The app adds up to 20 keywords automatically, for sharing on the EyeEm social network or selling as a stock image.

The AI program is likely at least one of the reasons the clips are limited to 40 seconds — using object recognition in video typically requires analyzing each frame individually. The company’s co-founder and CEO, Florian Meissner, says additional formats are expected to be added to the program.

“We are always striving to empower out community to express themselves through the most innovative tools,” Meissner said. “After building our image marketplace and receiving requests for video from both our community and buyers, we knew it was the right time to introduce EyeEm Videography. This is just the beginning and we hope to add additional formats very soon that match the growing demand for moving and immersive media in today’s content marketing industry.”

As with all its photo sales, EyeEm contributors will receive a 50/50 split from video clip sales. At launch, the videos will be available for EyeEm’s enterprise clients as well as selected partners, with full integration with the original photo-based EyeEm expected later this year.

How Are Sales?

Michael Jay Fotograf Berlin reports that he earned $1,254.93 in four months from EyeEm sales. After three years of uploading to EyeEm, he has placed around 1,000 images into the EyeEm Market.

He says that while others may have 10 times this number of images, he does not upload every frame created and prefers to spend spend a few minutes on every image to optimize the contrast, colors, and, if needed, crop for a better composition. He also tries to add at least ten relevant tags to each image, even though EyeEm uses image recognition will add tags. He is  convinced that spending more time on fewer images gives his images an advantage over those of photographers who are less selective in what they upload.

Some EyeEm images are also available through Getty Images and AdobeStock Premium Collection.

Copyright © 2017 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of www.selling-stock.com, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to: http://www.jimpickerell.com/Curriculum-Vitae.aspx.  


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