Posted on 4/12/2016 by Jim Pickerell | Printable Version | Comments (0)

Dreamstime, has launched, a new website that utilizes machine learning to offer more refined stock image choices based on past user behaviors. This artificial intelligence (AI) utilizes past behavioral data garnered from millions of designers in order to determine which content is the most relevant and suitable for the individual user.

Dreamstime analyzes user-driven Big Data that is collected into its main AI from across its library of websites and across multiple electronic devices. It then leverages that information to recommend images to designers based on the actions of other aggregated user decisions. The end result is a more engaging and relevant user experience. The system “learns” user preferences over time, and will give higher priority ratings to content that is most suitable to the individual user.
    Note: We did a search for “U.S. Capitol.” That should have given us only pictures of the U.S. Capitol building in Washington, DC. We got some of that, but early on in the search returns we got the capitol of Cuba in Havana, the capitol of Colombia in Bogota and many capitol buildings of various states in the United States. Interestingly, when we did the same search on Google we got a much more accurate return of just pictures of the U.S. Capitol building. The site may not be ready for prime time.
Available on a subscription basis, features the most attractive stock image subscriptions in the industry. The initial collection on is curated based on editor’s feedback and customer behaviors that rate images and place them within certain ranks in the collection. Once the site is launched, the machine learning platform will take gathered user data into account and offer refinements to the main site. Content on the site includes photos, vector art, and video content representing several categories including abstract, business, people, editorial, 2D & 3D Animation, Video Production Elements, Technology, and Travel.

“By launching MegaPixl we give users access to an incredible collection that is curated by humans and then further improved and customized by machine learning tools that learn past behaviors to make dynamic recommendations,” said Serban Enache, CEO and co-founder, Dreamstime. “The initial collection on Megapixl is already curated because we’ve accounted for user’s actions so we know how images will be rated and placed within the collection. Megapixl is designed as a first stop for designers because we are effectively using the designer community to help itself by basing the collection on designer behaviors. Users will come to the site to find the right image quickly – giving them more time to focus on their designs.”
The 30 Day Free Trial will provide new and existing Dreamstime customers with the opportunity to experience the entire range of Megapixl photos.

Copyright © 2016 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to:  


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