Reaching The Next Generation

Posted on 9/8/2011 by Jim Pickerell | Printable Version | Comments (2)

In an effort to engage with the next generation of picture professionals, Alamy and Dreamstime have launched separate initiatives to benefit students.


Alamy is offering registered student who contribute new images to the Alamy collection 100% of any monies collected from the licensing of their images for a two year period.  The offer has been made to students attending 30 educational institutions in both North America and the United Kingdom.

Talented students often have difficulty establishing themselves in the stock photography business. Alamy’s 100% Royalties project provides an opportunity for students to learn about how the business side of photography works, and make money from their images while studying.

Students will sign the same contract as other contributors and their images will be visible on the site in exactly the same way as those from standard contributors. They will be subject to the same submission, AlamyRank and keywording criteria.

Commenting on the project, Alan Capel, Alamy’s head of content, said, “We believe this initiative offers extraordinary benefits to the students and to Alamy. Talented photographers get financial support and learn first hand about the realities of the stock photo world. We are confident that we’ll see fresh exciting imagery and we’ll be engaging with the picture suppliers and buyers of the future. We’ve not been afraid to throw away the rule book in the past and we are doing it again, I’m delighted that this time we are encouraging young photographers who are at the forefront of creative trends. We’ll be using face to face contact and social media to spread the word. We want Alamy to rapidly become synonymous with encouraging student talent and launching photographic careers"

David Carpenter, Senior Lecturer in Photography, London College of Communication, University of the Arts London, added, “This is a brilliant initiative proposed by a forward-thinking company. It should enable the students to realize what’s required of them in the field of professional photography, whilst also offering them the potential to earn some money when starting out in the profession.”


Dreamstime is taking a different tack and aiming at future image buyers rather than image producers. Their project is designed to help college students who need images for their projects. From now until October 6, 2011, Dreamstime is offering all college students a 25% discount off all images and image packages. In addition, the company is giving away five iPad2s at random to those who sign up to use the site, as well as another five iPad2s to students who refer new users.

Student in need of high quality digital images for curricular activities such as class presentations, projects, student newspapers, newsletters, personal blogs, or websites should sign up at

Students may also use the images for “extra curricular activities” such as facebook pages, fundraiser fliers or event posters. For more details on how to register, click through to Dreamstime’s student registration page

Copyright © 2011 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to:  


  • Susie Fitzhugh Posted Sep 10, 2011
    I thought I would be clicking on an article about keywording, not this. How can I get to the article about keywording? (The Pleasures of Keyword Perfect)

  • David Hiser Posted Sep 14, 2011
    ditto - I expected to get the keyword article not this one... dh

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