Should Web Developers Use Stock Or Original Photography?
Posted on 6/19/2013 by Jim Pickerell | Printable Version |
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Recently, Google engineer Matt Cutts was asked if stock photos on a web page have a negative effect on ranking compared to the use of original photography? In a new Google Webmaster help video he said, “To the best of my knowledge it doesn’t really make a difference whether it’s a stock photo versus an original photo,"
He acknowledged that the question was “a great suggestion for (a) future signal that we could look at in terms of search quality. Who knows maybe original image sites might be higher quality whereas a site that just repeats the same stock photos over and over again might not be nearly as high quality. But to the best of my knowledge we don’t use that directly in our algorithmic ranking right now.”
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Jim Pickerell.
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