Milan-based CuboImages has become the first independent agency to integrate the Cooliris technology into its Web site.
California technology company Cooliris Inc. was founded in January 2006. The company’s two core products are visual: Cooliris (formerly PicLens) transforms a computer screen into a three-dimensional image-display wall; CoolPreviews allows instant link preview.
Cooliris, which speeds up image search and improves presentation from the current baseline, has been widely adopted by popular online properties, including all of the major search engines, art- and photo-sharing sites ranging from Flickr to deviantART and Picasa, social networks such as Facebook and MySpace, and video Web sites Hulu.com and YouTube. Getty Images and iStockphoto were the early adopters in the stock-image industry.
From a user perspective, Cooliris is a browser plugin that allows image-search results to be displayed as a three-dimensional, never-ending image wall. The plugin can be launched at the click of a mouse at Web sites that support it. There are also personal-use versions that will stream all the images on a desktop computer or iPhone.
The Cooliris interface can be seamlessly integrated into any image Web site and offers a decidedly different experience from the status quo in stock-image browsing. CuboImages’ founder Paolo Reda describes the plugin as “an incredible improvement,” which offers site visitors an option of a three-dimensional navigation view for search results.