Microstock

BrandCamp By Cavan Images

By Jim Pickerell | 853 Words | Posted 4/19/2018 | Comments
As more and more photographers with experience at putting together high production value shoots are leaving the stock photo business major brands are beginning to have trouble finding the images they need in stock photo files. There are plenty of cheap images and plenty of candid, “real life” images, available as stock photos, but often they don’t fit the concepts brands have in mind.

Getty Retiring Thinkstock

By Jim Pickerell | 808 Words | Posted 4/9/2018 | Comments
Getty Images has announced that it will be retiring Thinkstock.com in mid-2019 and taking steps to transition Thinkstock customers over to Getty Images and iStock. Getty says this move will make way for a newer and overall improved experience for Thinkstock customers on Getty Images and iStock.

VRmeta: New Video Keywording

By Jim Pickerell | 530 Words | Posted 3/22/2018 | Comments
One of the issues these videographers face is accurately tagging their video clips so they can be easily discovered by customers. Microstocksolutions LLC has released its VRmeta® app for iOS and Android that is designed to make it easier for videographers to accurately tag their digital video and 360°/ VR clips with time and location-based metadata.

iStock Exclusive or Multi-Agency Non-Exclusive?

By Jim Pickerell | 734 Words | Posted 3/21/2018 | Comments
I’ve been asked by an iStock exclusive contributor with more than 10,000 images in the collection if he should go non-exclusive and put his images with multiple agencies. This contributor has been regularly adding new images, but his gross revenue has been steadily declining month by month.

Photo Sales Trends In China

By Dimmy Ran | 1836 Words | Posted 3/5/2018 | Comments
Every six months Dimmy Ran, Creative Content Director of HelloRF, a subsidiary of ZCOOL, prepares a detailed analysis of the search behaviors and sales trends of their Chinese customers. This information is sent to HelloRF contributors with the hope that it will help then create more competitive stock image content. While this information is specific to Chinese customer demand, it may also have relevance to customer demand in other countries around the world.

Shutterstock’s Average Price Increases: What Do They Mean?

By Jim Pickerell | 946 Words | Posted 2/23/2018 | Comments
The numbers Shutterstock put out yesterday got me thinking. Is it really possible for the average price per download to steadily rise in a year when they have introduced new 10 and 50 image packs at lower costs to the customers?  Do the download figures really mean the customers are using more of every category of imagery?

Shutterstock 2017 Financial Results

By Jim Pickerell | 1069 Words | Posted 2/22/2018 | Comments
Shutterstock has reported Q4 2017 revenue of $151.8 million up $21.7 million, or 16.6% on a constant currency basis, compared to $130.2 million in Q4 2016. The revenue was also up $10.7& million from Q3 2017. Revenue per download averaged $3.33 per image, an 11% increase over Q4 2016. About 27% of revenue, or roughly $150.4 million, was paid out in royalties to contributors.

Shutterstock Invests In ZCool, Sells Webdam

By Jim Pickerell | 357 Words | Posted 2/22/2018 | Comments
Shutterstock, Inc. has announced that on January 4, 2018, the Company invested $15.0 million in convertible preferred shares issued by Zcool Network Technology Limited ("Zcoolto”). Zcool's primary business is the operation of an e-commerce platform in China whereby customers can pay to license content contributed by creative professionals. The platform has nearly six million registered users. Zcool has been the exclusive distributor of Shutterstock creative content in China since 2014.

Copytrack To Launch Global Copyright Register

By Jim Pickerell | 904 Words | Posted 2/20/2018 | Comments
Copytrack has completed its Initial Coin Offering (ICO) and will be launching a Global Copyright Register (GCR) this summer that will work in conjunction with their Global Copyright Enfocement services (copytrack.com). With their Presale and ICO they have a total of 8,600 investors who have purchased around 16 million tokens. The purchase of images found on the GCR will be tracked in a Blockchain and paid for using cryptocurrency tokens.

More Than 1 Billion Images Licensed By Shutterstock

By Jim Pickerell | 298 Words | Posted 1/31/2018 | Comments
Shutterstock has announced that in its 14-year history it has licensed more than 1 billion royalty free images, videos and music tracks across all of its businesses. Currently the company has more than 170 million commercial images, 40 million editorial images and 9 million video clips in its collections.

Shutterstock Forecasts 2018 Creative Trends

By Jim Pickerell | 770 Words | Posted 1/17/2018 | Comments
Shutterstock has released its 2018 Creative Trends Report. Every year, Shutterstock customers across the world make billions of searches for images, footage, and music. Shutterstock creative teams analyze this search and download data to discover the biggest year-over-year increases and identify the trends they believe will continue to grow throughout 2018.

Can Your IP Address Affect Your Shutterstock Sales

By Jim Pickerell | 307 Words | Posted 1/17/2018 | Comments
One Shutterstock photographer who has resided in various countries at different times reports that the Shutterstock search engine seems to use the contributor’s IP address as part of the algorithm to rank images higher or lower in the search return order based on location.

Two Categories Of Image Suppliers

By Jim Pickerell | 1019 Words | Posted 1/8/2018 | Comments
Broadly, there are two different categories of photographer who produce stock images. I believe way less than 7% of Shutterstock contributors are earning enough annually to view stock photography as a career. A contributor probably needs a collection of at least 20,000 images to earn a reasonable amount of money by U.S. standards. At least 93% of Shutterstock contributors have fewer than 1,000 images in the collection and their average income is less than $200 annually. See the breakdowns.

Leading Shutterstock Contributors

By Jim Pickerell | 1244 Words | Posted 1/5/2018 | Comments
At the end of 2016 Shutterstock had 190,000 contributors. By May 2017 that number was up to 225,000 and in September when they launched Shutterstock Custom Content they said they had 250,000 contributors. Presumably the number was even higher at the end of the year.

Shutterstock Showcases Premier Editorial Content To All Customers

By Jim Pickerell | 894 Words | Posted 12/20/2017 | Comments
Last week Shutterstock notified its editorial shooters that they had begun showcasing all of their Premier Editorial content on Shutterstock.com. Previously this content has only been accessible through the Shutterstock Premier website. “The new editorial tab will include our historic Rex collection, images from strategic partners, including AP, BFA, epa, and live coverage of breaking news, entertainment and sports events,” they said. 

Shutterstock Bans Images Of Ape And Monkey “Actors”

By Jim Pickerell | 351 Words | Posted 12/18/2017 | Comments
After PETA (People For Ethical Treatment Of Animals) pointed out that monkeys and great apes suffer immensely when used for photo shoots—and that images of these animals in unnatural settings can harm conservation efforts and bolster the illegal wildlife trade—Shutterstock agreed to remove and ban all such photographs and videos of these species from its collection as well as from those of its subsidiary Bigstock.

Pickit Establishes Offices In Redmond Washington

By Jim Pickerell | 370 Words | Posted 12/8/2017 | Comments
Tim Hinchliffe has reported on the Sociable blog that Swedish stock image startup Pickit has announces its entry into the US market by establishing an office in Redmond, Washington to be closer to Microsoft.

Entertainment Shooters Find They Don’t Need Stock Agencies

By Jim Pickerell | 636 Words | Posted 11/30/2017 | Comments
Given the low prices, royalty cuts and delayed payments, experienced entertainment shooter are finding they no longer need stock agencies – particularly microstock agencies. When a photographer shoots red carpet or other entertainment events all sales pretty much come the next morning, or not at all. Red carpet event photos have a VERY SHORT shelf life. The trick is getting your photos on the editor’s desk the next morning.

Is Shutterstock Benefiting Editorial Photographers?

By Jim Pickerell | 720 Words | Posted 11/20/2017 | Comments
The market for editorial stock photos is quite different from the commercial market. Shutterstock may be having a difficult time adapting. In January 2015 Shutterstock purchased Rex Features for $33 million. At the time it was believed that Rex’s gross 2014 revenue was about $7 million.

Michael Jay’s Perspective On EyeEm As A Market

By Jim Pickerell | 272 Words | Posted 11/14/2017 | Comments
Last week I wrote about the Top Suppliers to Getty Image and pointed out that EyeEm has significantly more images in the collection than any other agency supplier.

123RF’s New Idea: Ask Users For Donations

By Jim Pickerell | 524 Words | Posted 11/13/2017 | Comments
Contributors to 123RF recently received a request from Eric, who heads the team that secures content for 123RF. He asked them to make their footage available to users via a Creative Commons Zero (CC0) license. The theory behind this strategy seems to be that some users may be so thankful for your footage and images that they will send you a “donation” to show their appreciation. Of course, they are not “required or obligated” to donate.

Getty Images Revenue

By Jim Pickerell | 514 Words | Posted 11/8/2017 | Comments
Moody’s Investor Service reports that total Getty Images revenue for the twelve months ended 30 September 2017 was $836.8 million.

Joomag Customers Get iStock Images For $2.99

By Jim Pickerell | 509 Words | Posted 11/6/2017 | Comments
iStock has done a deal with Joomag that allowed Joomag users to purchase as few, or as many, images a month as they would like to use for $2.99 each. Joomag provides a graphic design service to over “500,000 businesses across all sectors” that allows customers to create digital newsletters, magazines, catalogs, brochures, ebooks and more and deliver these products either online or in printed form.

Shutterstock Q3 2017 Financial Results

By Jim Pickerell | 1061 Words | Posted 10/31/2017 | Comments
Shutterstock has reported Q3 2017 revenue of $141.1 million up $18.0 million, or 14% on a constant currency basis, compared to Q3 2016. The revenue was also up $7.1 million from Q2 2017. Revenue per download averaged $3.23 per image, an 11% increase over Q3 2016. About 27% of revenue, or roughly $38.09 million, was paid out in royalties to contributors.

Adobe Stock And NDAs

By Jim Pickerell | 416 Words | Posted 10/27/2017 | Comments
Photographers at PhotoPlus Expo report that they are receiving invitations to join AdobeStock, but Adobe wants them to sign an NDA (non-disclosure agreement) before they get information about what the invitation is all about.