Getty Images Shutters Wholly Owned Program for 2010

Posted on 10/21/2009 by Julia Dudnik Stern | Printable Version | Comments (1)

Getty contributor Greg Ceo disclosed this bit of Getty Images news on his blog: the Seattle company will no longer produce wholly owned imagery. A Getty spokesperson clarified that the program is only shuttered for 2010.

According to an anonymous source, Ceo wrote, Getty is letting go some staffers on the creative shooting and research teams at the end of this year. Getty director of communications Bridget Russel clarified: “We are canceling the wholly owned program for 2010 in favor of different investment, but that does not mean the program will be gone for good.” Russel added that the company will retain creative direction staff in London and New York, and that contributors will still get assignments.

In a statement to PDN Pulse, Getty spokesperson Molly McWinnie said that demand for highly produced photography has reduced from a few years ago. Getty is evolving its business to align with market changes, which center mainly on lower-priced digital uses and the proliferation of microstock. A U.K. company spokesperson gave a similar statement to the British Journal of Photography, stressing that the company is not “undergoing layoffs.”

The company did not comment on the nature of the different investment, the number of employees losing their jobs or the arrangements under which contributors will get assignments.

Copyright © 2009 Julia Dudnik Stern. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz


  • Alan Bailey Posted Oct 23, 2009
    Julia, could you get Molly to ellaborate on her quote: "Getty is evolving its business to align with ...lower-priced digital uses and the proliferation of microstock."? Is their primary focus now on

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