Articles by Jim Pickerell

Shutterstock Reports $91.4 Million For Q4 2014

By Jim Pickerell | 1547 Words | Posted 2/13/2015 | Comments
Shutterstock has reported $91.2 million in revenue for Q4 2014, a 34% increase over Q4 2013. There were 33.5 million downloads for the quarter. About 28 percent of revenue for the quarter was paid out to contributors in royalties. The average price per download was $2.68 up from $2.65 in the previous quarter and a 10% increase compared to Q4 2013. There were 46.8 million images in the collection at the end of 2014 plus 2 million video clips. At the end of the quarter the company had 513 employees worldwide.

Explosion Of Photographs

By Jim Pickerell | 227 Words | Posted 2/12/2015 | Comments (1)
The oldest photo on record is of a man on a Paris street getting his shoes shined. It was taken in 1838. In the first 170 years of photography up to the year 2000 it is estimated that 85 billion photos were taken. In 2014 alone, thanks to selfies, almost 1 trillion photos were taken and the number is expected to grow in 2015.

The Cost Of Acquiring New Customers

By Jim Pickerell | 232 Words | Posted 2/11/2015 | Comments
Getting new customers can be difficult. During Q3 2014 Shutterstock spent about 25% of its gross revenue on sales and marketing. At that rate sales and marketing costs for all of 2014 could be in the range of $80 million.

Searchmyimages.com: Find Unauthorized Uses

By Jim Pickerell | 277 Words | Posted 2/10/2015 | Comments
Photographers with a limited number of images that they market directly from a single online site may want to check out the Australian company Searchmyimages.com. For a reasonable monthly fee photographers can upload their images to this site. Searchmyimages will then constantly search the web for these images and informs the photographer when and where uses are found.

Is There A Drone In Your Future?

By Jim Pickerell | 393 Words | Posted 2/9/2015 | Comments
More and more photographers are looking to drones as a cheap way to do aerial photography and a look at subjects from new perspectives. But it is entirely possible that there will be severe restrictions on the private use of drones – at least in the U.S.

Photojournalism Contest For Asia Photos: $10,500 In Cash Prizes

By Jim Pickerell | 285 Words | Posted 2/5/2015 | Comments
Popular photo services platform LightRocket is accepting submissions for a photojournalism competition with prizes worth US$10,500, including US$4,000 for the Photographer of the Year.

CEPIC: Early Registration Discounts To Close

By Jim Pickerell | 141 Words | Posted 2/5/2015 | Comments
Early-bird registration discounts for the CEPIC Congress 2015 in Warsaw, Poland will end on February 8, 2015. Always a highlight of the year for stock photo distributors, the Congress itself will take place at the 5-star Sofitel Warsaw Victoria Hotel beginning on June 3, 2015 and continuing through June 6th.

mauritius images CEO Hans-Jörg Zwez Retires

By Jim Pickerell | 141 Words | Posted 2/5/2015 | Comments
After 44 years as owner and CEO of mauritius images GmbH Hans-Jörg Zwez has retired. Stefan Ploghaus has taken over as new owner and CEO of the photo agency.  The purchase price was not disclosed.

More Thoughts On Adobe/Fotolia

By Jim Pickerell | 755 Words | Posted 2/2/2015 | Comments
After reading “If I were Adobe” Zeke Koch wrote, “I don’t totally get it. Why do you think we should avoid adding stock to Creative Cloud subscriptions?” I probably didn’t make my arguments clear. The following may help.

age fotostock Redesigns Website

By Jim Pickerell | 490 Words | Posted 2/2/2015 | Comments
age fotostock, a stock photography agency based in Spain with offices in Barcelona, Madrid, New York, and Paris, launched a new look on their website this week.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.