Articles by Jim Pickerell

Getty Critics

By Jim Pickerell | 263 Words | Posted 6/20/2013 | Comments
Two Vancouver art directors faced with using stock photography because their clients don’t want to pay for assignments have launched a blog called Getty Critics which pokes light-hearted fun at some of the stock photos that can be found at www.gettyimages.com.

Should Web Developers Use Stock Or Original Photography?

By Jim Pickerell | 128 Words | Posted 6/19/2013 | Comments
Recently, Google engineer Matt Cutts was asked if stock photos on a web page have a negative effect on ranking compared to the use of original photography?  In a new Google Webmaster help video he said,  “To the best of my knowledge it doesn’t really make a difference whether it’s a stock photo versus an original photo,"

Getty Retires TAC

By Jim Pickerell | 549 Words | Posted 6/18/2013 | Comments
Getty has announced that it will be retiring The Agency Collection (TAC) on iStockphoto in the next few weeks and creating a new collection called Signature+. The company says the main driver for this move is to simplify their offer to customers. It is unclear how this will “simplify” the offer.

National Geographic Creative: Single Destination For Stills, Motion, Talent

By Jim Pickerell | 519 Words | Posted 6/7/2013 | Comments
National Geographic has gathered its expansive archive of still and moving images and its roster of award-winning photographic and filmmaking talent and made them accessible to the creative community in one place, through National Geographic Creative.

Chicago Sun-Times Eliminates Photography Staff

By Jim Pickerell | 348 Words | Posted 6/7/2013 | Comments
In another example of how the news photography business is changing, the Chicago Sun-Times has eliminated all of its 28 staff photography positions. The paper intends to get images in the future from freelance photographers and reporters taking pictures with their smart phones.

Visual Connections New York 2013 Opens for Booking

By Jim Pickerell | 191 Words | Posted 6/5/2013 | Comments
Booking opened on June 4 to prospective exhibitors at Visual Connections New York 2013, which will take place on Wednesday, October 23rd immediately following the PACA International Conference on October 21st and 22nd.

Yuri Arcurs Switches From Non-Exclusive To Exclusive

By Jim Pickerell | 799 Words | Posted 6/4/2013 | Comments (1)
Since he started producing microstock images in 2005 Yuri Arcurs, the world’s top selling microstock shooter with over 1,500,000 downloads from iStockphoto alone, has been a strong advocate of non-exclusive representation and not putting “all his eggs in one basket”. Recently he signed an exclusive deal with Getty Images.

Precedents For Electronic Rights Use

By Jim Pickerell | 639 Words | Posted 6/3/2013 | Comments
Given the prices publishers are charging for their digital products, they are establishing a precedent that images – in fact, all the content – is essentially worthless. See what publishers are charging and what that makes a single photo worth.

Creative Job Openings

By Jim Pickerell | 409 Words | Posted 5/31/2013 | Comments
On May 22nd iStockphoto partnered with the Art Director’s Club to host Portfolio Night in more than 20 cities around the world. The Portfolio Night events were designed to connect aspiring young creatives with renowned advertising creative directors in hopes they would receive feedback on their work and ultimately secure career opportunities. For those who were unable to attend here is some of the information that was provided.

Are Your Promotion Efforts Working?

By Jim Pickerell | 2013 Words | Posted 5/30/2013 | Comments (1)
Recently John Fowler wrote on the Stockphoto Group blog on Yahoo “My promotional efforts are failing me,” and asked other photographers for advice on the promotional strategies that are working for them. John shoots mostly natural history imagery with an emphasis on insects especially those of agricultural, health and economic significance. Here's my thoughts on his options.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.