Articles by Jim Pickerell

Hollingsworth To Give Photographers Makeover

By Jim Pickerell | 444 Words | Posted 4/16/2009 | Comments (2)
Jack Hollingsworth, one of the most prolific stock shooters of the last couple decades, has announced a three-day educational program called Photographer Makeover. The first of probably many seminars begins on June 1 in Austin, Texas.

2008 Market Size: Editorial Image Revenues

By Jim Pickerell | 174 Words | Posted 4/15/2009 | Comments
How does the total 2008 editorial revenue of $700 million break down among breaking news, editorial features and books? And what portion of this revenue goes to large editorial suppliers operating outside the stock industry?

2008 Market Size: Revenues by Image Type

By Jim Pickerell | 655 Words | Posted 4/15/2009 | Comments
Commercial stock accounts for 56% of total revenues generated by licensing still images. Editorial, specifically celebrity imagery, is the one traditional growth segment, while the sales of microstock and subscription products now nearly equal revenues generated by traditional royalty-free images.

2008 Market Size: Overview

By Jim Pickerell | 654 Words | Posted 4/14/2009 | Comments (1)
Selling Stock has updated its estimates of the gross revenue generated worldwide by the stock photo industry in 2008. We have also estimated the number of images licensed under rights-managed, royalty-free and microstock models and segmented global sales by geographic region.

Size Of Market In 2009

By Jim Pickerell | 2533 Words | Posted 4/13/2009 | Comments
I believe that worldwide customers pay a combined total of about $1.8 billion for still stock images and illustration annually. There has been virtually no growth in this market in the last few of years. In the fall of 2008 Corbis CEO Gary Shenk estimated that total 2007 revenue for the industry was $2.3 billion and predicted that it will decline to $2.2 billion by 2012.

Deadline for Completing Self-Employed Survey Approaching

By Jim Pickerell | 94 Words | Posted 4/9/2009 | Comments

Getty To Discontinue Rights-Managed Sales Through Jupiterimages Web Site

By Jim Pickerell | 146 Words | Posted 4/9/2009 | Comments (1)
Getty Images has notified its suppliers that it will discontinue offering rights-managed content on the Jupiterimages website as of August 1. Images will be pulled down from www.jupiterimages.com, www.jupiterimages.ca, www.jupiterimages.co.uk, www.jupiterimages.com.au, www.jupiterimages.de, www.jupiterimages.fr and www.jupiterimages.es.

Getty Revises Model and Property Releases

By Jim Pickerell | 466 Words | Posted 4/8/2009 | Comments
Getty Images has revised, simplified and made its model and property releases more visually appealing with larger text. These releases are available in twelve languages and anyone can use them, regardless of whether or not they license images through Getty Images.

Can Photographers Make Money Selling Microstock?

By Jim Pickerell | 375 Words | Posted 4/6/2009 | Comments (6)
The most commonly heard complaint from traditional photographers about microstock is that it is impossible to make money selling pictures for a few dollars. Yet the expected 2009 earnings of some 150 iStockphoto contributors suggest that these shooters make a very respectable living, even by U.S. full-time traditional shooter standards.

Jupiterimages Q4 Revenue Mirror Broader Economic Trends

By Jim Pickerell | 254 Words | Posted 4/2/2009 | Comments
WebMediaBrands-reported fourth-quarter figures for Jupiterimages show an 11.6% revenue decline from total 2007 revenues and a 23.1% decline from last year's final quarter.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.