Articles by Jim Pickerell

A21 Completes SuperStock Acquisition

By Jim Pickerell | 716 Words | Posted 3/30/2004 | Comments
a21 has completed the acquisition of SuperStock's assets including approximately 900,000 images, one-third of which are wholly owned, and an approximately 73,000 square foot facility in Jacksonville, Florida. The aggregate purchase price was up to $5,760,625 of which about $2.6 million was cash. Gross annual sales are about $10 million.

Enforcing Your Copyright

By Jim Pickerell | 3130 Words | Posted 3/19/2004 | Comments
Corbis is probably doing more than any other stock photo seller to track infringements, and collect from those who infringe. Dave Green, Corbis Senior Corporate Counsel, explains how they do it and the benefits, not only in additional revenue, but in educating customers.

Random Thoughts 75

By Jim Pickerell | 971 Words | Posted 3/6/2004 | Comments
This report includes: a21 Completes Acquisition of Superstock, ArtToday.com Changes Name to JupiterImages, ZUMA Launches Reportage Division, MAC Use By Creative Community, Creatas Chooses Linux for Storage and Delivery, Decline In Use Of Film, New England Stock Victims Group, and CA Annual Competition.

Editorial Stock Challenges

By Jim Pickerell | 3252 Words | Posted 3/1/2004 | Comments
Getty has announced that editorial sales will be their major focus in 2004 and currently estimates that they have about 10% of the market. This story outlines some of the challenges we think Getty will face in trying to expand their market share. The problem is not just one of marketing, but in having the type of content that editorial users -- particularly book publishers -- need. This also points to an opportunity for others trying to sell into the Editorial space.

Freeny Attack

By Jim Pickerell | 718 Words | Posted 3/1/2004 | Comments
E-Data Corporation has commenced litigation against Getty and Corbis in the Netherlands and the UK for infringing its European patent known as "the Freeny patent" which covers the downloading of information (such as photographs) from the internet in a form that is reproducable. E-Data is seeking a royalty of 5% of gross sales for sales made during the last 3 to 6 years as well as for future sales.

Random Thoughts 74

By Jim Pickerell | 770 Words | Posted 2/24/2004 | Comments
This story has items on: Corbis and Reuters Announce Global Alliance, Back Issues Of TIME Go Online, Adobe Considering Marketing Digital Images, and Virtual Picture Desk Handles Focus On Sports.

Random Thoughts 73

By Jim Pickerell | 1465 Words | Posted 2/17/2004 | Comments
This story has items on Masterfile and Zefa Expand Partnership, Southern Star Group Merges with Oxford Scientific Films, New Kodak and Canon digital SLR's, Index Expands International Distribution and STEP Advertising Design Competition.

Exclusive Royalty Free!!

By Jim Pickerell | 904 Words | Posted 2/17/2004 | Comments
Image Source has launched a ground-breaking new images licensing system called Easy Rights(tm). ER let them offer exclusive rights to images that will eventually be sold as RF. Approximately 2000 images on their site at any given time will be available for ER licensing.

March 2004 Selling Stock

By Jim Pickerell | 1467 Words | Posted 1/24/2004 | Comments
In this issue you will find stories on Getty's Flexible License Packs; Corbis 2003 Sales of $140 Million and Non-Profit Donation; Image State Revenue Down; Getty 2003 Summary; Alamy Announces Expansion; Exclusive Royalty Free At Image Source; Communication Arts 2003 Survey; Corbis & Reuters Alliance; OnRequest Partner's With Photonica; Masterfile & Zefa Expand Partnership; Developments In Asia; Adobe To Market Digital Images and the latest on the NFL Archive Move.

Random Thoughts 72

By Jim Pickerell | 1528 Words | Posted 1/24/2004 | Comments
This story contains items on Index Stock Imagery Marketing Scholastic images, AsiaWorks offering images from Asia, more on the NFL's efforts to move it photo archive, Freelancers Drop Appeal Against Boston Globe, and Veer Signs New Provider.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.