Articles by Jim Pickerell

Stone's Editing Philosophy

By Jim Pickerell | 1599 Words | Posted 3/31/2000 | Comments
UK writer Ian Buchanan analyses the psyche of Stone in an interview with Stone creative director Andrew Saunders and art director Zoe Whishaw. This article was first published in the British Journal of Photography.

Getty Images Completes Aquisition of VCG

By Jim Pickerell | 292 Words | Posted 3/23/2000 | Comments
Getty Images, Inc. announced today that it has completed its acquisition of Visual Communications Group (VCG) from United News & Media PLC. The acquisition was financed using the proceeds of a $250 million 5% convertible subordinated note offering due 2007, which closed on March 6, 2000.

Corbis Aquires TSM

By Jim Pickerell | 726 Words | Posted 3/22/2000 | Comments
Corbis has announced that it has agreed to acquire The Stock Market. TSM is estimated to have gross annual sales in the range of $35 million. The deal is expected to close in mid-April.

Dramatic Rate Increase at Business Week

By Jim Pickerell | 1158 Words | Posted 3/15/2000 | Comments
Business Week has announced a major increase in assignment and space rates for the images they use. Stock uses should be similar to the space rates, if not higher. The space rates are dramatically higher than the editorial numbers in ''Negotiating Stock Photo Prices'' or ''PhotoQuote''.

March 2000 Selling Stock

By Jim Pickerell | 5784 Words | Posted 3/10/2000 | Comments
Stories this month include: Getty Acquires VCG, Getty's Year End results, How Getty's story to investors differs from what they are telling photographers, Changing Educational Uses, Your Next Career and Is Video In Your Future?

Stock Market/Corbis Rumors

By Jim Pickerell | 3142 Words | Posted 3/10/2000 | Comments
There are persistant rumors that The Stock Market will be acquired by Corbis in the near future. Richard Steedman has denied the rumors in talks with photographers. In this story I discuss the pros and cons of such a merger and suggest things photographers should be considering.

Random Thoughts 16

By Jim Pickerell | 1007 Words | Posted 3/3/2000 | Comments
News about Corbis, Saba, Time-Life Books, Index Stock Imagery, Speedpix, Corbis Acquiring Footage Now, Sheldon Marshall Launches GlobalState and more.

Changing Educational Uses

By Jim Pickerell | 1961 Words | Posted 3/3/2000 | Comments
The stock photo industry needs to totally revise its pricing model for uses in educational publishing as it takes into account new methods of distributing educational content. This story tells you why and outlines industry changes.

Getty Aquires VCG

By Jim Pickerell | 1023 Words | Posted 2/19/2000 | Comments
Getty Images has agreed to acquire VCG for $220 million. Getty now owns the three major suppliers of stock images. It is predicted that Getty's revenues for 2000 will be about $440 million which would be about 35% of the total stock industry.

Is Video In Your Future?

By Jim Pickerell | 4119 Words | Posted 2/16/2000 | Comments
It's time for stock photographers to take a look at video. The costs televison quality video equipment has come way down and the potential demand for this type of photography is about to skyrocket. Review the options and learn what you need to know to get started.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.