Articles by Jim Pickerell

January 1999 Selling Stock

By Jim Pickerell | 5261 Words | Posted 1/10/1999 | Comments
With this file you can print out the entire January 1999 issue of SELLING STOCK which includes a reaction to Jonathan Klein's argument for lowering Photographer percentages, a suit against PhotoDisc for usage of an image without a model release, and a major feature on the changes in photographer/agent relationships as a result of major agency consolidation on the industry.

Photographer Percentages

By Jim Pickerell | 1193 Words | Posted 1/6/1999 | Comments
Photographer Larry Aiuppy points out the fallacy in Jonathan Klein's thinking when Klein compared, in his recent New York speech, the percentage compensation phototgrapher ''talent'' receives to that of movie stars in the entertainment industry.

Random Thoughts

By Jim Pickerell | 1115 Words | Posted 1/6/1999 | Comments
A new feature of Selling Stock contains a number of short items of interest to stock photo producers and sellers.

Impact Of Major Agency Consolidation

By Jim Pickerell | 4724 Words | Posted 1/6/1999 | Comments
In the last few years as more and more of the marketing of stock photos has been taken over by conglomerates, bringing drastic changes to the industry. Often, what benefits these companies does not benefit the individual photographer. This article examines certain issues important to photographers, and suggests photographer strategies for the future.

Conversation With Sheldon Marshall

By Jim Pickerell | 3406 Words | Posted 12/13/1998 | Comments
Sheldon Marshall, CEO of Visual Communications Group outlines future plans for Royalty Free marketing and discusses several other issues of recent concern to FPG and Telegraph Colour Library photographers.

100,000 Images On A Single Disc

By Jim Pickerell | 633 Words | Posted 12/3/1998 | Comments
The Bridgeman Art Library has produced a complete visual catalog of their entire collection on a single CD-ROM disc. The disc showcases over 100,000 pictures and operates on either MAC or PC. This is not a DVD, but a CD!!

Legal Update - November 1998

By Jim Pickerell | 555 Words | Posted 11/20/1998 | Comments
Carl Purcell settles with AOL. Galen Rowell, Carr Clifton, Jeff Gnass and Tom Till settle with Price Costco. Several lessons were learned.

Net Statistics

By Jim Pickerell | 1583 Words | Posted 11/10/1998 | Comments
This story pulls together statistics on Internet use from a variety of sources including: Andrew Kantor's seminar at Internet World, Barbara Brundage's presentation at Photo East, a PACA seminar, and a recent TrendWatch report.

November 1998 Selling Stock

By Jim Pickerell | 4280 Words | Posted 11/10/1998 | Comments
With this file you can print out the entire November 1998 issue of SELLING STOCK which includes stories on the new TSI and FPG web sites and a long analysis of why photographers will continue to need both domestic and foreign stock agency representation, even when we go to full digital marketing.

Models Sue RF Providers

By Jim Pickerell | 1885 Words | Posted 11/6/1998 | Comments
PhotoDisc and Corel are involved in suits for allowing use of photos without proper model releases. West Stock and Zephyr are also involved in the PhotoDisc suit. The settlement in the PhotoDisc suit could be more than $1 million for according to Forbes Magzine.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.