Articles by Jim Pickerell

New Media Sales

By Jim Pickerell | 1350 Words | Posted 3/4/1997 | Comments
This story explores the potentials for the New Media market as of early 1997.

End of KPX

By Jim Pickerell | 140 Words | Posted 3/4/1997 | Comments
The Picture Exchange, originally developed by Kodak and now owned by Sprint, effectively discontinues operations.

Sales Activity at Corbis

By Jim Pickerell | 3812 Words | Posted 3/4/1997 | Comments
Photographers report very low sales activity. Personnel changes indicate a re-assessment, but no new directions indicated yet. Problems in building a marketable file outlined.

Sales Activity at PNI

By Jim Pickerell | 2873 Words | Posted 3/4/1997 | Comments
Survey shows stead growth in sales. Traditional sales more exciting than New Media. Numbers show some promise, but a long way to go before it has a major impact on the market.

Stock Workbook Online

By Jim Pickerell | 613 Words | Posted 3/4/1997 | Comments
Stock Workbook has launched an online site with emphasis toward the advertising and graphic design market. Over 40 agencies are currently on line.

International Stock

By Jim Pickerell | 567 Words | Posted 1/10/1997 | Comments
Over 50% of worldwide market for stock images is outside the U.S. Recent New York meeting with representatives of more than 155 agencies outlines some issues.

AP Freelance Claims Rights

By Jim Pickerell | 2730 Words | Posted 1/10/1997 | Comments
Will AP be required to compensate freelancers for the use of their images in new technologies? Will a new contract be offered? How will the results of this action affect all photographers?

Captioning and Filing

By Jim Pickerell | 2168 Words | Posted 1/10/1997 | Comments
Steps to consider when captioning and filing images.

Nature Books

By Jim Pickerell | 3126 Words | Posted 1/10/1997 | Comments
Photographer supplying images for Audubon Regional Guides should review this article before signing the Chanticleer Press contract.

Free Research Fee Sham

By Jim Pickerell | 5846 Words | Posted 1/10/1997 | Comments
Many Stock Agencies are no longer charging research fees. Royce Bair argues that may not be good for photographers in the long run.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.