Articles by Jim Pickerell

Rowell Sues Price Costco

By Jim Pickerell | 407 Words | Posted 6/18/1996 | Comments
Galen Rowell brings actions against Price Costco for copyright infringement.

Standing Up For Rights

By Jim Pickerell | 362 Words | Posted 6/18/1996 | Comments
Runners World makes multiple use of an image after negotiating with Peter Brandt for a single use. Peter relates his saga which led to additional payment.

The MPCA Debate

By Jim Pickerell | 4166 Words | Posted 6/18/1996 | Comments
Rathe and Pickerell speak against continued use of ASMP funds to support MPCA.

Questions About MPCA

By Jim Pickerell | 3295 Words | Posted 6/6/1996 | Comments
Should ASMP continue to fund MPCA? -- No! Jim Pickerell gives his questions and his answers. Also: Information about the referendum structure and the two questions that will appear on it.

Goldstein Mounts Defense

By Jim Pickerell | 4632 Words | Posted 5/20/1996 | Comments
Alan Goldstein launches his defense against the charges that resulted in his expulsion from the ASMP board on April 28, 1996.

ASMP Expels Directors

By Jim Pickerell | 4853 Words | Posted 5/8/1996 | Comments
ASMP has released the list of charges against Alan Goldstein and Peter B. Kaplan in the following Press Release.

MPCA Board Happenings

By Jim Pickerell | 2705 Words | Posted 5/6/1996 | Comments
Ellen Boughn explains reasons for resigning from MPCA board.

ASMP/NY News After Aspen

By Jim Pickerell | 2923 Words | Posted 5/1/1996 | Comments
Comprehensive lead article in the ASMP/NY newsletter about the expulsion of Peter B. Kaplan and Alan Goldstein from the board of directors. Also: a link to a Photo District News article on the same subject.

ASMP/MPCA

By Jim Pickerell | 6668 Words | Posted 4/30/1996 | Comments
Peter B. Kaplan and Alan Goldstein are removed from the ASMP board for alleged miscounduct.

Strategies for Pricing

By Jim Pickerell | 3903 Words | Posted 4/9/1996 | Comments
Confused as to why photographers charge usage fees rather than selling all rights to their images? Read Jim Pickerell's response to John Boykin's questions.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.