Articles by Jim Pickerell

Storyblocks Will Generate $30 Million In 2017

By Jim Pickerell | 860 Words | Posted 10/12/2017 | Comments
Storyblocks, formerly Videoblocks will generate about $30 million from licensing stock imagery in 2017. Currently, they have a little over 200,000 subscription customers who pay $149 a year for unlimited access to about 115,000 video clips. They also offer about 200,000 photos, 200,000 vectors and other illustrations and 100,000 pieces of music for a separate subscription price.

Stocktrek Images Reveals New Website Design

By Jim Pickerell | 287 Words | Posted 10/12/2017 | Comments
Stocktrek Images has revamped its website with the emphasis on a new appearance to enhance its customer interaction. With the client's approach to licensing images changing significantly in the past years, Stocktrek has developed a new website to incorporate the requirements and demands of today's clients.

Hemis.fr Launches New Website

By Jim Pickerell | 346 Words | Posted 10/12/2017 | Comments
Hemis.fr, an independent photography agency founded in France in 2004 has launched a new website with a trendy design. The site has a high speed search engine that is fully responsive to Smartphone and Touch pad search. The site is searchable in both French and English.

20/20 Software Offers New Tools For Working With Footage

By Jim Pickerell | 295 Words | Posted 10/10/2017 | Comments
20/20 Software, a leading provider of multi-media websites and image/business management software to media libraries, museums, corporations, institutions, and newspapers, has outlined some of the newest tools it offers for working with footage.

Alamy Launches New International Websites

By Jim Pickerell | 188 Words | Posted 10/9/2017 | Comments
Alamy has launched a Spanish language version of its customer website with additional language sites for Italian, French and Portuguese-speaking countries scheduled to launch at a later date.

Stories Related To Stock Photo Pricing

By Jim Pickerell | 243 Words | Posted 10/9/2017 | Comments
The following are links to stories that deal with stock photo pricing trends. Probably the biggest problem the industry has faced in recent years has been the steady decline in prices for the use of stock images. This has led to a dramatic shift in how stock images are produced and who produces them. It is harder to tell how this has affected the quality of the offering, but the huge oversupply (compared to demand) has made it more difficult for customers to find the images they need.

Customer Challenge: Delivering More Assets

By Jim Pickerell | 650 Words | Posted 10/6/2017 | Comments
Stock photo customers have a big problem. They need more time and they need to be able to operate more efficiently. Stock photo sellers could help. Check out how.

Small Claims Legislation Update

By Jim Pickerell | 841 Words | Posted 10/5/2017 | Comments
A bipartisan solution to help artists, photographers, filmmakers, musicians, songwriters, authors and other creators protect their life’s work from unauthorized reproduction has been introduced by U.S. Representative Hakeem Jeffries (NY-08), a Democrat, and U.S. Representative Tom Marino (PA-10), a Republican, both members of the members of the House Judiciary Committee.

Re-Uploading Images

By Jim Pickerell | 371 Words | Posted 10/5/2017 | Comments
Have your images that sold a year or two ago sold again recently? If not, it may be because the images are now buried so deep in the search return order that customers no longer see them.

Future Of Aggregation Agents

By Jim Pickerell | 677 Words | Posted 10/4/2017 | Comments
Photographers placing images with agents that seek to license uses at higher prices ($100 or more), and generate a lot of their sales via distributors, need to think hard about whether such an approach is in their best economic interest.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.