Articles by Jim Pickerell

Shutterstock Launches Adobe Photoshop® Plugin

By Jim Pickerell | 294 Words | Posted 9/8/2016 | Comments
Shutterstock, Inc. has announced that its vast collection of 100 million high-quality photos and illustrations is now accessible within Adobe Photoshop® software through its new custom built plugin. With more than 100,000 new images added every day, the Shutterstock plugin boasts the largest collection of photos and illustrations that can be licensed directly within the Creative Cloud desktop application.

Archive Value Of News Pictures

By Jim Pickerell | 2756 Words | Posted 9/7/2016 | Comments
I have a theory that a very high percentage of the uses of editorial or news pictures occur in the first month or two after they are shot. Newpapers, magazines and websites use the images when they are fresh and then move on to the next news happening. Of course, certain events will have historical value and key images from these events may be used over and over in future years – Iwo Jima flag raising, World Trade Center, Hindenburg crash, etc.– but it seems to me that such situations represent a very small percentage of overall use.

Alamy Provides Huge Benefits To Photography Students

By Jim Pickerell | 351 Words | Posted 9/6/2016 | Comments
Students who have decided to study photography at the post secondary level (college or university) should sign up for the Alamy Student Scheme and begin to get a realistic idea of the value of their work in the marketplace. Alamy can help the student learn what customer’s want.

Shutterstock Acquires The Kobal Collection and The Art Archive

By Jim Pickerell | 316 Words | Posted 9/6/2016 | Comments
Shutterstock, Inc. has acquired of over 700,000 images from two prominent photo collections: The Art Archive and The Kobal Collection. Both collections, previously held by UK-based The Picture Desk, are now available to Shutterstock Premier customers globally.

Agencies – Buyer and Supplier Relationships

By Jim Pickerell | 1321 Words | Posted 9/2/2016 | Comments
Yesterday, I talked about why the business of licensing rights to stock photos - as currently structured - is Designed To Fail unless some major changes are made. Two of the changes needed are: (1) make finding the right image for a project much easier for the buyer, and (2) improving supplier efficiency.

Stock Photo Agencies – Designed To Fail

By Jim Pickerell | 970 Words | Posted 9/1/2016 | Comments (3)
The basic operating structure of how most stock photo agencies acquire and market images has not changed in 15 to 25 years. Image creator produce and submit their work to an agency. The agency may reject some of it, but most will go into an online collection that customer can review. When a customer finds something she wants to use she pays a fee and the image creator receives a percentage. The agency’s job is to manage the material, make customers aware that the collection exists, license use of the image for whatever they can get and collect money.

Science Photo Library and StockFood Announce Strategic Partnership

By Jim Pickerell | 318 Words | Posted 9/1/2016 | Comments
StockFood GmbH, one of Germany’s leading photo agencies, and Science Photo Library (SPL), the world’s leading source of science and medicine content, have announced a strategic partnership aimed to deliver SPL’s collection of scientific imagery to the German market.

Frans Lanting Seeing Digital Asset Manager

By Jim Pickerell | 119 Words | Posted 9/1/2016 | Comments
The Frans Lanting Studio, located in Santa Cruz, California, home base of one of the world’s foremost nature photographers has an opening for a Digital Asset Manager to manage the Studio’s digital assets from ingestion to application. The position requires proficiency in Mac OS, Adobe Lightroom, Photoshop, Keynote, Microsoft Office.

MEGA Agency Signs Global Licensing Deal With Newscom

By Jim Pickerell | 495 Words | Posted 8/30/2016 | Comments
The Mega Agency is launching with an archive of 30 million images after signing a ground-breaking agreement with Newscom, the world’s largest multi-agency archive of digital images.

DMLA Annual Conference

By Jim Pickerell | 251 Words | Posted 8/30/2016 | Comments
The 2016 DMLA Annual Conference (http://digitalmedialicensing.org/conference.shtml) will return to the Hyatt Regency Hotel in Jersey City, October 27-29. Registration fees are due to go up on September 1st, but the deadline for the discounted rate has been extended to September 9th for those who use the promo code DMLA16.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.