Making Money With RF

By Jim Pickerell | 333 Words | Posted 9/4/2019 | Comments (2)
In response to my story RM Licensing No Longer Makes Sense Peter George Unger commented, “I have 9,200 images with Getty and every single one is RM. I am making on average $15,000 per year from them. Can you honestly tell me I can make more money than that on pathetic RF prices? for which they pay $0.25 cents per download. Which library would pay more then 15K on RF prices?

PhotoShelter And Greenfly Announce Strategic Partnership

By Jim Pickerell | 531 Words | Posted 9/4/2019 | Comments
Libris by PhotoShelter and Greenfly Inc. have announced a strategic partnership to empower effortless content sharing across social media. This relationship unites Libris’ digital asset management platform for visual storytelling with Greenfly’s new product, Greenfly Connect, which fully automates the last-mile content workflow for social media. With the power of Libris and Greenfly, brands can now tap into the networks of their influencers and exponentially boost their reach across social platforms.

AdobeStock Revenue

By Jim Pickerell | 510 Words | Posted 9/4/2019 | Comments
For a long time, I’ve been trying to get some idea of the revenue AdobeStock generates annually. Adobe doesn’t share that information, but I’ve finally arrived at a strategy that may help. I’ve contacted a few of Adobe’s major contributors and asked them what their total royalty earnings were from Adobe in the last year and the total number of images they have in the collection.

Science Photo Library

By Jim Pickerell | 88 Words | Posted 9/4/2019 | Comments
Science Photo Library has announced a change in its distribution and future presence in the French market. As of September they launched sciencephoto.fr to further strengthen their presence.

StockFood Becomes Image Professionals

By Jim Pickerell | 428 Words | Posted 8/27/2019 | Comments
Effective September 1, 2019, StockFood will become Image Professionals. The Munich-based media service provider StockFood GmbH originally focused on food photography, but has continuously expanded its scope of business in recent years and is now emerging with a new company name. Image Professionals will bring together all of the company's specialized agencies and services. However, only the company is being renamed. StockFood, the food photo agency, will remain unaffected.

Brand Magazines May Be New Market

By Jim Pickerell | 332 Words | Posted 8/22/2019 | Comments
Many brands are finding that their Internet marketing is not working as well as it did a year or so ago. The brands pay Google, Facebook, Twitter, YouTube and other web hosting services huge amounts of money to target potential customers with pop-up ads that often don’t seem to generate much in additional sales. Brands like Airbnb, Away, Bumble, Callaway Golf, REI Co-op and Goose Island Beer Co. are developing custom, specialized magazines that focus on what their brand has to offer. If this trend grows it may offer new work for assignment photographers with specialized connections or skills.

Photos Of Amazon Fires

By Jim Pickerell | 150 Words | Posted 8/22/2019 | Comments
It’s bad enough that social media users are grabbing photos they find on the Internet and using them without compensation or credit, but they are also using them in ways that totally mis-represents the story the image creator was trying to tell. Increasingly, not only is it impossible to believe anything you READ on the Internet, you can’t even believe anything you SEE on it either.

What To Do When Competitors Discount Prices

By Jim Pickerell | 489 Words | Posted 8/16/2019 | Comments
An editorial stock agent tells me that he is trying to hold the line, or increase, the prices he charges for images because his providers tell him that their costs are increasing. Meanwhile, a competitor who is offering dramatically lower prices in an attempt to win customers has entered the market. As a result, the agent's providers are seeing poorer sales. He asks for advice as to what he should do? I’ll give some answers, but I also want to invite my readers to chime in with any thoughts they might have, or strategies that have worked for them.

Creative Pros Use Of Free Content Goes Up

By Jim Pickerell | 273 Words | Posted 8/15/2019 | Comments
According to Leslie Hughes, Founder & CEO of iSPY Visuals, Inc.45% of Creative Pros are using FREE (CC0) content. Similar percentages are using microstock.  Leslie also operates Visualsteam where she conducts regular buyer surveys in an effort get a better understanding of the developing and changing needs for photos and illustrations. Check out this link for more information about Visualsteam’s 6th Annual Survey of Image Buyer.

Protecting Your Copyright

By Jim Pickerell | 1327 Words | Posted 8/13/2019 | Comments
Many U.S. photographers are hoping the CASE Act, a new law working its way through Congress, will help them protect their copyright and make it easier for them to go after infringers. The law will establish a Copyright Claims Board (CCB), a Small Claims court and eliminate the need to use the expensive Federal Court system to pursue infringers. Photography trade associations – ASMP, PPA, DMLA, NPPA, APA, NANPA – and other members of the Copyright Alliance have been seeking this change for over a decade.

Storyblocks To Close Marketplace

By Jim Pickerell | 198 Words | Posted 8/13/2019 | Comments
Storyblocks will be closing the Marketplace segment of its business on September 10th and moving back to a subscription only offering. Contributors who have outstanding payouts will receive those payments sometime after September 10th even if the amount owed has not met the minimum payout requirement.

Chasing Infringements

By Jim Pickerell | 1217 Words | Posted 8/9/2019 | Comments
Internet search technology has enabled professional photographers to discover more and more uses of their images. As a result, an increasing number of photographers are pursuing the users for compensation. Given how the system works customers who have legitimately licensed rights to use images are often required to do extra work to prove they did the right thing in the first place. This is not making these good stock agency customers happy. Some stock agencies fear that this extra hassle may drive some of their best paying customers to turn to more FREE images rather than bother with paid sources.

Small Claims May Not Save Photographers

By Jim Pickerell | 141 Words | Posted 8/9/2019 | Comments (1)
The CASE Act which will establish a Small Claims system that targets copyright abuse is working its way through Congress. The bill has finally been passed in the House and is awaiting action in the Senate. Photographers interested in understanding some of the downsides of this bill should read this FREE Story.

Cathy Aron Retiring As DMLA Executive Director

By Jim Pickerell | 233 Words | Posted 8/9/2019 | Comments
Cathy Aron will be retiring as Executive Director of DMLA in the fall and Rick Gell will be taking over her duties. Over the summer Rick will be acting as Interim Executive Director as Cathy assists in the transition one day a week.

Shutterstock Q2 2019 Financial Results

By Jim Pickerell | 1346 Words | Posted 8/6/2019 | Comments
Shutterstock has reported Q2 2019 revenue of $161.7 million up 3% compared to Q2 2018 and down from $163.3 million the previous quarter. Revenue per download averaged $3.44 per image, compared to $3.41 in Q2 2018.?? Total image and video downloads for Q2 were 46.6 million, up from 45.2 million a year earlier, and down from 47.2 million in Q1 2019.

StockFood Studios: Pictures, Videos, and Recipes Made to Measure

By Jim Pickerell | 920 Words | Posted 8/1/2019 | Comments
StockFood has launched StockFood Studios, an innovative production service for food photography. The Munich-based food experts, whose international brand is synonymous with professional food photography, are expanding their portfolio to include commissioned productions. The website www.stockfoodstudios.com offers this new service.

User Generated Content

By Jim Pickerell | 638 Words | Posted 7/31/2019 | Comments
Forbes Magazine has a story entitled “Move Over Stock Photos, It’s Time For User Generated Content.” There certainly is an increasing demand for User Generated Content (UGC) and the market is being flooded with it, but there are a lot of unanswered questions regarding how much it is likely to take over the stock photo market.

RM Licensing No Longer Makes Sense

By Jim Pickerell | 1492 Words | Posted 7/30/2019 | Comments (3)
Photographers trying to license their images as Rights Managed (RM) need to give some serious though about whether this strategy is still in their best interests. In theory, licensing based on usage should enable a photographer to occasionally get higher prices for certain uses, rather than giving away all future rights and allowing multiple re-uses for a low Royalty Free (RF) license. The following are some reasons why this “theory” no longer works.

Risks Of Using Free Images

By Jim Pickerell | 552 Words | Posted 7/26/2019 | Comments
Free Images may not always be FREE. There are not only big legal risks for the users, but also potential time demands on users, creators and lawyers. Most users of Free images don’t recognize the risks they may be taking. One of the big questions for professional photographers is how to help those looking for free images to understand these risks.

Freepik Microstock Offering

By Jim Pickerell | 554 Words | Posted 7/26/2019 | Comments
Recently, I received a press release from Freepik.com. The name is a misnomer because not all the pictures on the site are free. They do have about 1,750,000 free vectors, icons and photos, all created or wholly owned by Freepik. In addition, they have over 4,185,000 Premium photos and illustrations supplied by about 8,000 individual creators and distributors of microstock. A little under half of the pieces of content are photos. The rest are illustrations, vectors and icons.

Selling Images Via The Internet

By Jim Pickerell | 766 Words | Posted 7/26/2019 | Comments
The Internet is a great place for selling things if the finished product must be delivered by FedEx or UPS. But if you’re trying to sell is a digital version of what you’re showing, then long range your business model doesn’t have much future. It’s too easy to “steal,” “appropriate” or whatever you want to call it.

Shutterstock Elements Offers Cinema-Grade Video Effects

By Jim Pickerell | 381 Words | Posted 7/17/2019 | Comments
Shutterstock, has announced its new footage offering—Shutterstock Elements. Over 3,000 elements captured on cinema-grade cameras and lenses have been added to the site, including transitions, lens flares, VFX (visual effects), video kits, film overlays, HUD (head-up display) and UI (user interface) elements. Compatible with all major video editing programs, Elements also includes detailed tutorials on how to optimize effects.

Will Photo Assignments Go The Way Of Stock

By Jim Pickerell | 874 Words | Posted 7/16/2019 | Comments
In the last decade we have all watched the decline of stock photography as more and more photographers got into the game, the total revenue spent by buyers grew very little if at all and even the best photographers have seen significant declines in their annual income. I suppose this benefited the buyers. Now they are able to get the images they need for much less than they had to pay before – and in most cases much less than their real costs of production.

Should Stock Photographers Shoot Verticals?

By Jim Pickerell | 877 Words | Posted 7/15/2019 | Comments (1)
In olden days when stock photographers were trying to produce images that might be used as covers or full page inside magazines it was advised that they turn the camera on its side and shoot verticals of as many situations as possible. But times have changed. Are verticals really selling today? Recently Robert Kneschke reported on his web site that he had reviewed 100 of his best selling images and not a single vertical was among the group.

Photo Infringers Are Mobilizing

By Jim Pickerell | 314 Words | Posted 7/15/2019 | Comments (1)
All the people who love to grab photos they find on the Internet and use them however they please are now mobilizing to stop the U.S. Congress from passing the CASE Act that would establish a small claims court system. These millions of photo users believe they should not be restricted in any way from doing whatever they want with the property of others. Photographers need to ACT NOW.