An indepth interview with David Moffly, the new CEO of FPG examines where this major U.S. agency and its parent Visual Communications Group are headed.
There is increased interest in using the WEB as a marketing tool, but designing a site that is ''hassle free,'' and that will generate is not easy. We have listed a number of sites worth reviewing before you move ahead with your decision as to what the do about the web.
The Tasini decision (see story 88 in archives) raises important questions about how image creators protect the value of their images in the future. New strategies are needed. Legal and legislative action may also be needed.
Many stock sellers think the best way to separate ''traditional'' stock from ''royalty free'' is to emphasize Rights Control. We examine some major risks to this strategy that need to be carefully examined before we race down that road.
Survey results from the International Image Agents Organization that met in New York in early November.