Change View Options:

Articles from July 2010

comScore Launches Video Metrix 2.0, Predicts Continued Ascent of U.S. Online Video Market

By Julia Dudnik Stern | 360 Words | Posted 7/30/2010 | Comments
While proliferation of digital stills has not led to growth of still-licensing revenue as a whole, continued and explosive growth of online video most certainly will. Video, particularly advertising and corporate projects, continues to command higher budgets than print. Online video advertising is also more affordable than spot television, which has led to growth on both ends of the spectrum: larger companies are adding it to their mix; smaller businesses that never produced video before are adopting it.

PACA Keynote: Condé Nast’s Levine

By Julia Dudnik Stern | 111 Words | Posted 7/30/2010 | Comments
The Picture Archive Council of America has announced that Condé Nast vice president of editorial operations will kick off the 2010 PACA conference.

Going Pro: Image OverSupply

By Jim Pickerell | 1476 Words | Posted 7/30/2010 | Comments
So far in this series we’ve learned there is declining demand for images that will be used in print, and growing demand for images that will be used online and in electronic formats. Photographers just starting out should be aware of the number of images already in online databases and recognize that any images they produce will be competing against those that already exist.

Photopreneur Releases Public Domain Images Sourcebook

By Julia Dudnik Stern | 282 Words | Posted 7/29/2010 | Comments
Photopreneur—a popular Web site dedicated to helping professional and enthusiast photographers earn income from their images—has announced the release of the Amazing Public Domain Images Sourcebook. Published by New Media Entertainment, Photopreneur’s parent company, and available via Amazon.com, the title helps art directors, photo editors and others seeking free images source them among the millions currently available online.

Going Pro: The Internet Market

By Jim Pickerell | 1673 Words | Posted 7/29/2010 | Comments
As recently as five years ago, almost all (an estimated 98%) of all stock-photo revenue came from print uses. In the last five years, demand for images to be used electronically has grown dramatically. Today, such uses account for roughly 20% of the total industry revenue.

iStockphoto: Sales Down, Revenue Up

By Jim Pickerell | 774 Words | Posted 7/28/2010 | Comments
Though unit sales are declining for many iStockphoto sellers, many of the same people are also seeing significant revenue increases. Here’s how.

Masterfile Launches RF Subscriptions

By Julia Dudnik Stern | 144 Words | Posted 7/27/2010 | Comments
Toronto-based Masterfile has launched a royalty-free subscription service, which provides a fixed number of images in a set resolution for a flat fee.

50 x $200 = 200 x $50

By Tom Grill | 979 Words | Posted 7/27/2010 | Comments (3)
Ed.: Tom Grill originally wrote on the subject of volume relative to price last November. The sentiment remains true today: like it or not, the industry is changing dramatically, and the winners will be those who can adapt to the new paradigm.

Going Pro: State of the Print Market

By Jim Pickerell | 1661 Words | Posted 7/23/2010 | Comments
Traditionally, the primary uses of still pictures were in printed products such as magazines, newspapers, books, brochures, direct mail promotions, catalogs and—to a much smaller degree—posters and product packages. An estimated two thirds to three quarters of all revenue generated from stock pictures (in the range $1 billion worldwide) comes from print image uses, but this demand has steadily declined for a number of years.

Idée Announces Upcoming TinEye Features

By Julia Dudnik Stern | 36 Words | Posted 7/22/2010 | Comments

IPTC, PLUS Update Metadata Toolkit for Adobe Creative Suite 3-5

By Julia Dudnik Stern | 234 Words | Posted 7/22/2010 | Comments
The International Press Telecommunications Council and the Picture Licensing Universal System have released a second version of the Photo Metadata Toolkit for Adobe Creative Suite. The package of eight files is available for free download.

StockFood Launches Features

By Julia Dudnik Stern | 142 Words | Posted 7/22/2010 | Comments
Specialist image provider StockFood has announced a new offering: features, which include images, editorial text and recipes as an all-in-one solution for publishing clients.

The Image Works Augments PresStock Collection

By Julia Dudnik Stern | 72 Words | Posted 7/21/2010 | Comments

Going Pro: Photography as a Career

By Jim Pickerell | 982 Words | Posted 7/21/2010 | Comments (2)
More and more people are producing pictures of a quality sufficient to satisfy the needs of many who want to use pictures. Thanks to the Internet—and to a great extent microstock—it is now much easier than in the past for people to earn a little money from the images they have produced and to make contact with customers who might want to use them. The “Going Pro” series of articles targets not the successful professional but the person just starting out, or the microstock photographer who has had some success producing images that sell and believes it is time to quit his or her day job and go into photography full time. What are the things they need to be aware of before taking the big plunge of trying to turn something that is a fun hobby into a career?

Going Pro: The Internet Market

By Jim Pickerell | 1713 Words | Posted 7/21/2010 | Comments
As little as five years ago, approximately 98% of all stock photo revenue came from print uses. There was little or no Internet and small business uses. Today about 20% of industry revenue comes from Internet and small business uses. The needs of these new customers were hardly addressed five years ago, as all traditional sellers focused on the high end of the market. Consequently, when someone wanted an image for these purposes they either took the picture themselves, or copied something off another Internet site and paid nothing for its use. In the last five years the demand for images that will be used electronically has grown dramatically.

Startup Publicizes Multimillion-Dollar Verdict in Infoflows v. Corbis

By Julia Dudnik Stern | 514 Words | Posted 7/20/2010 | Comments (1)
On Sunday, The New York Times ran a lengthy piece on the protracted legal battle between technology startup Infoflows and Corbis. On Monday, Infoflows followed up with a press release under the headline, “Jury Finds Bill Gates-owned Company Committed Fraud; Corbis Faces $20 Million Judgment and Permanent Injunction.” Corbis, however, says that the battle is far from over and points to the somewhat odd timing of the press coverage.

Insights Gleaned from CEPIC

By Shannon Fagan | 1722 Words | Posted 7/19/2010 | Comments (1)
Ed: Shannon Fagan was one of the speakers at the New Media Conference held in conjunction with the June 2010 CEPIC Congress in Dublin, Ireland. Fagan has been in the stock business for a decade, is represented by most major agencies and is the president of the Stock Artists Alliance. He shares his observations about the state of the industry with Selling Stock readers.

Stock Photo Market Size, Worldwide

By Jim Pickerell | 384 Words | Posted 7/18/2010 | Comments
For several years I have estimated that the size of worldwide market for still stock images and illustrations at about $1.8 billion. I’ve also claimed that overall stock photography has been a no-growth business despite the fact that some companies and individuals could point to growth. Now, at the end of 2009 I believe gross revenue for the industry is no more than $1.45 billion and it will probably continue to decline. The stories here break out various segments of the market and explain the overall trends.l

PhotoXpress Releases Joomla API

By Julia Dudnik Stern | 41 Words | Posted 7/16/2010 | Comments

Vimeo Integrates Creative Commons Licenses

By Julia Dudnik Stern | 164 Words | Posted 7/16/2010 | Comments
Popular video-sharing site Vimeo is in the process of adding Creative Commons functionality.

Looking Ahead: Operating A Stock Photography Business

By Jim Pickerell | 812 Words | Posted 7/15/2010 | Comments
This story provides links to a five part series of articles designed to help photographers understand the major trends impacting the industry in 2010 and help them plan for the future. We outline some of the issues to consider, new business models to explore and things to focus on in order to have a profitable business. Following the first five stories are links to some additional articles on the business of stock photography that may be of interest.

PicScout Announces 3 U.K. Legal Partners

By Julia Dudnik Stern | 69 Words | Posted 7/15/2010 | Comments

ImageSpan and Digimarc Extend Partnership

By Julia Dudnik Stern | 74 Words | Posted 7/15/2010 | Comments

PACA Announces New Board, Prepares for Conference

By Julia Dudnik Stern | 186 Words | Posted 7/15/2010 | Comments (1)
The Picture Archive Council of America has announced its 2010-2012 executive board, which is managing the preparations for the 15th annual PACA conference.

Allworth Press Releases 4th Edition of ‘The Photographer’s Guide to Marketing and Self-Promotion’ by Maria Piscopo

By Julia Dudnik Stern | 82 Words | Posted 7/14/2010 | Comments

Dreamstime Enhances Image Accessibility

By Julia Dudnik Stern | 76 Words | Posted 7/14/2010 | Comments

Veer Redesigns Web Site, Completes Move from Elite to Middle Market

By Julia Dudnik Stern | 328 Words | Posted 7/14/2010 | Comments
Veer has relaunched its Web site, billing the new treatment as uncomplicated. While Veer still carries traditionally priced stills, it is certainly catering to the no-hassle customer segment with simplified licensing and prices that span the gamut—starting at $1.

How Successful Photographers Do It

By Jim Pickerell | 1112 Words | Posted 7/14/2010 | Comments
Looking for some vacation reading material? Here are some suggestions. If you want to know how successful stock photographers do it, here are links to a series of interviews done over the last couple years. There are lots of different strategies. Some of these photographers are among the world’s most successful. Other’s like Todd Klassy and Holger Mette are relatively new to the business, and have adopted unconventional strategies that may be the wave of the future.

Getty Images Renews LPGA Partnership

By Julia Dudnik Stern | 72 Words | Posted 7/13/2010 | Comments

Shutterstock Turns 7

By Julia Dudnik Stern | 107 Words | Posted 7/13/2010 | Comments

2010 Photographer Income Survey Results: Down

By Jim Pickerell | 1697 Words | Posted 7/13/2010 | Comments (2)
Half of the survey respondents reported a greater than 5% drop in revenues between 2008 and 2009, and more than a fifth continue seeing a decline in 2010 compared to 2009.

Getty Kills Rex Deal, Signs European Tour, Broadens Thinkstock

By Julia Dudnik Stern | 484 Words | Posted 7/12/2010 | Comments (1)
After the U.K. Office of Fair Trading referred the planned merger of Rex Features and Getty Images to the Competition Commission for further investigation, the Seattle announced it would not pursue the acquisition further. Separately, Getty has announced a new five-year agreement to handle the photography of The European Tour and The Ryder Cup, as well as a new product launching under the Thinkstock brand.

Shannon Fagan on Future of Stock Photography

By Jim Pickerell | 1128 Words | Posted 7/9/2010 | Comments (1)
Shannon Fagan is a former President of the Stock Artists Alliance and an Advisory Board member of the Young Photographers Alliance.  In the past 18 months, he has attended every major industry conference to gather information on stock photography and licensing’s current direction.  He has contributed both Rights Managed and Royalty Free images directly to Getty Images, Corbis, Veer, Blend, Image Source, Cultura, Spaces, Tetra and many other brands. He has a deep knowledge of the stock photography industry, both from personal experience, and from his role helping other photographers develop their businesses. The following summarizes a few of his thoughts that were first published on Greg Ceo’s blog.

Trends of the Moment

By Julia Dudnik Stern | 979 Words | Posted 7/8/2010 | Comments
The stock-licensing industry remains in the midst of a profound change affecting image production, quality, pricing, distribution and use. Some trends, such as the downward slide of average image prices, have held for years, but there are also newer, paradigm-shifting developments. These include a middle market finally taking shape, the long-predicted microstock shakeout, the fascination with touch computing and all things Apple, a change in the overall content mix and, perhaps most importantly, an evolution of the traditional stock business model from client service-driven boutique to online content-delivery platform.

Shannon Fagan: The Future Of Stock Photography

By Jim Pickerell | 1167 Words | Posted 7/8/2010 | Comments
Shannon Fagan is a former President of the Stock Artists Alliance and an Advisory Board member of the Young Photographers Alliance.  In the past 18 months, he has attended every major industry conference to gather information on stock photography and licensing’s current direction.  He has contributed both Rights Managed and Royalty Free images directly to Getty Images, Corbis, Veer, Blend, Image Source, Cultura, Spaces, Tetra and many other brands. He has a deep knowledge of the stock photography industry, both from personal experience, and from his role helping other photographers develop their businesses. The following summarizes a few of his thoughts that were first published on Greg Ceo’s blog.

Agencies Flock to PicScout

By Julia Dudnik Stern | 251 Words | Posted 7/7/2010 | Comments
The recent CEPIC Congress proved fruitful in making alliances for PicScout. The San Francisco-based company announced picking up more than 50 new photo-agency clients at the stock industry’s largest international gathering.

Microstock Plateau: iStockphoto July 2010

By Jim Pickerell | 1545 Words | Posted 7/6/2010 | Comments (2)
A 14-month review of data from the leading microstock supports the theory of the fastest-growing industry segment having reached a plateau, with flat unit sales and revenue growth resulting from price increases.

iStockphoto July 2010

By Jim Pickerell | 3231 Words | Posted 7/5/2010 | Comments
The following material was compiled from iStockcharts.multimedia.de and shows the sales of 198 of iStockphoto’s top contributors in the 14 months between May 1, 2009 and June 30, 2010. (I’ll use the word “contributor” instead of “photographer” because a significant number or the top sellers are illustrators or graphic designers selling illustration, not photography).

Masterfile Acquires Crestock

By Julia Dudnik Stern | 323 Words | Posted 7/3/2010 | Comments (1)
On Thursday, Toronto-based Mastefile acquired Norwegian microstock Crestock. Both companies announced the deal late on Friday, without disclosing financial details.

Image Source Reps Johnér Images Cross-Media Content

By Julia Dudnik Stern | 55 Words | Posted 7/3/2010 | Comments

ImageRights Offers Free Usage Monitoring Service

By Julia Dudnik Stern | 177 Words | Posted 7/1/2010 | Comments
Two-year-old Cambridge, Mass.-based ImageRights International has launched a free version of its flagship service, which helps photographers and illustrators monitor the use of their content and recover licensing fees.

Ross on Unity, Pricing and Quality

By Jim Pickerell | 1618 Words | Posted 7/1/2010 | Comments (6)
Successful stock shooter Jonathan Ross has invested in all tiers of today's stock image market. His experience says that the way to a profitable future is rooted in a unified approach to pricing and quality. Read this transcript of Ross's recent presentation at the New Media Conference, which took place during the CEPIC Congress in Dublin.

Stay Connected

Sign up to receive our FREE weekly email listing new stories posted.

Follow Us

About This Site

This stock photography news site focuses on the business side of photography with a special emphasis on stock photography. Our goal is to help photographers maximize their earnings based on the quality of their work and the commitment they are prepared to make to the trade. The information provided will be applicable to part-timers as well as full time professional photographers. We’ll leave it to others to teach photographers how to take better pictures.

Jim Pickerell launched his career as a photographer in 1963. In 1990 he began publishing a regular newsletter on stock photography. In 1995 the information was made available online as well as in print and was gradually expanded to a daily service. Click here for Pickerell's full biography.

Top Categories