Broken Business Model
Posted on 11/13/2012 by Jim Pickerell | Printable Version |
One of the programs at the recent PACA International Conference asked five industry visionaries to explore emerging trends and predict what the stock photo business will be like in 2022. There was general agreement that the current business model of licensing based on usage is broken and that in a few years (probably a lot less than 10) it will be necessary to develop a completely different approach to licensing.
Copyright © 2012 Jim Pickerell
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