From Printed Textbooks To iPads
Posted on 1/24/2012 by Jim Pickerell | Printable Version |
In an effort to go after a share of the $15 billion educational textbook
market Apple Inc. has launched iBooks2 software with an aim to quicken
the adoption of the iPad in the educational market. The company has been
working with Pearson, McGraw-Hill and Houghton Mifflin Harcourt to
produce digital textbooks that can be delivered on the iPad. Currently,
these three companies are responsible for 90% of the textbooks sold in
Copyright © 2012 Jim Pickerell
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