Is 20% Royalty For RF Reasonable Today?
Posted on 2/16/2011 by Jim Pickerell | Printable Version |
The concept of royalty-free stock photography was invented in the early
1990s because many picture buyers felt that it was unfair for image
prices to be based on how the image would be used rather than their cost
to produce. The pay-based-on-use system (rights-managed wasn’t even a
term used at that time) was a particular problem for picture buyers
because they needed to track future use of any image they purchased to
make sure the use wasn’t exceeding the license. Customers wanted a way
to avoid this extra administrative hassle.
Copyright © 2011 Jim Pickerell
The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-251-0720, e-mail: firstname.lastname@example.org
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