Is There A Better Subscription Strategy?
Posted on 4/19/2017 by Jim Pickerell | Printable Version |
Getty Images has been focusing on growing its subscription business
. The theory is that subscriptions will make customers more dependent on the company for their future needs. Currently, subscriptions represent 37% to 38% of Getty’s Creative Revenue and about 50% of Editorial Revenue.
Copyright © 2017 Jim Pickerell
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