Management Changes At iStockphoto

Posted on 8/5/2011 by Jim Pickerell | Printable Version | Comments (0)

iStockphoto COO Kelly Thompson will be moving from Calgary to Manhattan in September to become Senior Vice President, Product Development for Getty Images. He will lead a team of Getty Images and iStock Product Managers as they evolve the packaging and positioning of,, and

Thompson’s current duties as Chief Operating Officer will become the responsibility of Rebecca Rockafellar, who will take over Thompson’s current duties and become General Manager of iStock as well as retain her current role as Senior Vice President of Ecommerce at Getty Images. She has been involved with iStock since 2006, has been on the executive team for some time and has over 15 years' experience in business and technology management.

Company growth since Thompson came to iStock is represented in these figures.

2004 2011
11,000 contributors 110,000 contribuutors
85,000 files 9.000.000 files
380,000 members 7,000,000 members
1,000 files added weekly 45,000 files added weekly
9 employees in Calgary 180 employees
  + over 150 imspectors worldwide

In the announcement Thompson said that given the massive collection of Getty Images and iStockphoto content they would be “looking at ways to resurface (some of the non-selling) images to get them selling again--even if it means moving them between sites.”

He added, “For customers, there is no one-size-fits-all solution. Across our sites we support a diverse array of purchase options, from credits to subscriptions to single-image sales. Likewise, our prices meet the needs of every budget, from the casual blogger to the most sophisticated agency or media publication. Creating the best possible product offering for every potential content buyer on the planet remains a key objective for us all and will be a primary focus in my new role.”

To read the full announcement and comments from iStock contributors go to

Copyright © 2011 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to:  


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