Marketing Strategies: Subscription
Posted on 5/14/2009 by Jim Pickerell | Printable Version |
It is difficult to estimate the number of image licensed annually using this model due to the lack of solid statistical information, which is more easily available with other licensing models. Nevertheless, I estimate the units licensed by subscription at 20% of the worldwide total. It could be higher. If so, the corresponding percentage that microstock makes up would be lower.
Copyright © 2009 Jim Pickerell
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