MPEVImages: What’s In A Name?
Posted on 3/18/2015 by Jim Pickerell | Printable Version |
Bond traders are asking “If Getty Images changed its name, but had all the same content and pictures, would this have a significant impact on sales/marketing?” The reason for this question is that revenue has been declining for Getty for at least eight quarter and it is becoming increasing apparent that there is likely no way to turn the business around.
Copyright © 2015 Jim Pickerell
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