Technavio: Fake News

Posted on 5/30/2018 by Jim Pickerell | Printable Version | Comments (0)

Last week I published information about Technavio’s new market research report. While I had not read the full report, I pointed out that I disagreed with some of the conclusions provided in the press release.

A professional market research analysts for one of the Big 4/ accounting, consulting firms wrote to inform me that the information put out by Technavio is much more unreliable and misleading than I had suspected.

He pointed out that Technavio is not a London based market research firm as the press release indicated. Instead it is based in Pure, India. It is one of more that 20 “market research” companies based in that city. These companies mass produce hundreds of poorly researched, low quality market reports annually. The companies include: MarkertsandMarkets, Transparency Market Research, ResearchandMarkets, Persistence Market Research, FMI Future Market Insights, QYResearch and Technavio to name a few.

A good market researcher attends dozens of conventions, conference and trade shows annually to gather information and interview experts. The researchers from Technavio, and various other companies in Pure, appear to never leave India, or attend conferences in the Western world. Instead, they seem to get all their information from Google searches, and have no first hand contact with real people in the industries they analyze.

It also seems that they have been unable to find any industry that isn’t going to grow astronomically in the next five years!

One clue to the inaccuracy of Technavio’s report is that they claimed to provide additional analysis of five companies: Shutterstock, Getty Images, Adobe, Dreamstime and Inmagine Group. Inmagine has been closed down and the assets moved to 123RF.

Selling-Stock will not be reporting on Technavio’s analysis in the future.

Copyright © 2018 Jim Pickerell. The above article may not be copied, reproduced, excerpted or distributed in any manner without written permission from the author. All requests should be submitted to Selling Stock at 10319 Westlake Drive, Suite 162, Bethesda, MD 20817, phone 301-461-7627, e-mail: wvz@fpcubgbf.pbz

Jim Pickerell is founder of, an online newsletter that publishes daily. He is also available for personal telephone consultations on pricing and other matters related to stock photography. He occasionally acts as an expert witness on matters related to stock photography. For his current curriculum vitae go to:  


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