Articles by Jim Pickerell

Photography As A Career

By Jim Pickerell | 215 Words | Posted 4/22/2015 | Comments (1)
It’s that time of year when high school seniors are waiting for college acceptance letters and thinking about future careers. If you know someone who is thinking about photography as a career you might want to point them to the stories listed below.

EyeEm Gets $18 Million In VC Funding

By Jim Pickerell | 258 Words | Posted 4/21/2015 | Comments
EyeEm has raised $18 million in new venture capital and currently has a community of 13 million photographers across 150 countries.

How To Make Money As A Travel Photographer In 2015

By Jim Pickerell | 111 Words | Posted 4/21/2015 | Comments
PetaPixel has a great story by 30-year-old Brendan van Son about how he has been supporting himself for the last 5 years as a travel photographer/journalist. During that time he has visited almost 80 countries. He provides a lot of very valuable detail for anyone thinking about travel photography as a career.

Major Advertisers Find FOAP

By Jim Pickerell | 236 Words | Posted 4/20/2015 | Comments
Foap, is hosting a NYC photo contest that awards $200 each for the best New York City photos in four different categories. The contest is in partnership with Mastercard

ACSIL Stock Footage Survey: Executive Summary

By Jim Pickerell | 1292 Words | Posted 4/17/2015 | Comments
In March we reported that an ACSIL survey of stock footage distributors concluded that globally $550 million in revenue was generated from the licensing of stock footage in 2014. The 53-question survey was sent to over 400 companies that license stock footage and 90 responded. The following is an executive summary of the results.

Google Formally Charged With Manipulating Search Unfairly

By Jim Pickerell | 466 Words | Posted 4/16/2015 | Comments (2)
The European Commission has sent a Statement of Objections to Google alleging the company has abused its dominant position in the markets for general Internet search services in the European Economic Area (EEA) by systematically favoring its own comparison shopping product in its general search results pages. The Commission's preliminary view is that such conduct infringes EU antitrust rules because it stifles competition and harms consumers.

$15 Per Hour

By Jim Pickerell | 624 Words | Posted 4/15/2015 | Comments
I received a note from a stock photographer who was one of the more successful full-time image producers in the 1990s and early 2000s. He called my attention to a CNN story about “Workers Striking For $15 An Hour.” He is envious of those who will earn $15 per hour for their work. He is looking for a new career because he can no longer earn anywhere near $15 an hour in present value for the time and effort he puts into producing new images.

Licensing Based On Trust

By Jim Pickerell | 1085 Words | Posted 4/14/2015 | Comments
Most Rights Managed stock images can be used in many different non-conflicting ways by a variety of customers. The theory behind RM licensing is that the fee charged to use an image should have some relation to the value the customer receives from the use. RM photographers are encouraged to carefully negotiate, and spell out in detail in a license, the rights and limitations of each use. It is assumed that an honest customer will then track its usage. If the customer wants to make additional use of the same image the customer will then come back and negotiate an additional license. Is that working?

Bridgeman Studio Awards Competition

By Jim Pickerell | 278 Words | Posted 4/13/2015 | Comments
he Bridgeman Studio has launched its second annual Awards competition with a theme of  “The Great Outdoors.”

Does Constantly Adding Images To A Stock Collection Make Sense?

By Jim Pickerell | 1288 Words | Posted 4/10/2015 | Comments (6)
If you’re goal is to earn a significant portion of your livelihood from the images you produce, and you already have a significant number of the best image you know how to produce with all the agencies and distributors who represent your work, does it make sense to regularly add even more images of the same general subjects to these collections?

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.