Articles by Jim Pickerell

Shutterstock Introduces Portfolio Pages

By Jim Pickerell | 459 Words | Posted 11/12/2012 | Comments
Shutterstock has introduced a new Portfolio Page feature that allows contributors to organize their collection into sets they want to feature. Once a significant number of contributors have taken advantage of this opportunity Shutterstock will encourage their customers to check out the galleries and image sets that their contributors have created.

UK Creators Deeply Concerned About Copyright Bill In Parliament

By Jim Pickerell | 295 Words | Posted 11/9/2012 | Comments
Stock photo professionals in the UK and across Europe are deeply concerned about the Enterprise and Regulatory Reform Bill that is working its way through Parliament. As currently proposed it represent a serious threat to the ability of  rightsholders to generate income from copyrighted works.

Image Source; Cultura Creative Launch Photographer Workshops

By Jim Pickerell | 355 Words | Posted 11/8/2012 | Comments
In October after Image Source acquired Cultura Creative (see story) the company immediately launched a series of photographer-centered workshops designed to inform top professional photographers of current industry trends.

Is Anything Real?

By Jim Pickerell | 330 Words | Posted 11/7/2012 | Comments
In her presentations “The Fixer” at Photo Shelter’s Luminance event in September, retoucher and illustrator Amy Dresser beautifully demonstrated that there is no reality in photography any more. You'll be amazed at what she can do with Photoshop and Illustrator.

Is Instagram A Professional Tool For Photographers?

By Jim Pickerell | 317 Words | Posted 11/7/2012 | Comments
After Hurricane Sandy many news organizations will be thinking hard about covering breaking news events with iPhone’s and delivering the images via Instagram. Kira Pollack, Director of Photography for Time Magazine, hired five professional photographers to cover the event with their iPhones rather than their digital SLRs. By delivering the images via Instagram Time was able to show customers a more comprehensive report faster that would have been possible with a traditional approach to the assignment.

Design Pics Acquires Axiom Photographic Agency

By Jim Pickerell | 695 Words | Posted 11/6/2012 | Comments (1)
Axiom Photographic Agency Limited ceased trading on September 20, 2012, and was subsequently placed into Voluntary Liquidation at a meeting of the shareholders on October 23, 2012 due to its inability to meet its obligations to creditors. The Liquidator subsequently accepted an offer presented by Design Pics Inc., to purchase the assets of Axiom Photographic, which became effective October 25, 2012.

Is There A Future In Creating Images For Educational Use?

By Jim Pickerell | 1619 Words | Posted 11/1/2012 | Comments
At the PACA International Conference in Chicago in October the keynote speakers was Ken Carson, EVP and General Counsel of Cengage Learning. He outlined many of the challenges educational publishers face today and provided insights as to where content licensing for educational use is headed.

Global Ad Spending

By Jim Pickerell | 517 Words | Posted 10/30/2012 | Comments
This article provides trend information on the global and U.S. revenue generated through advertising by newspapers, magazines and online delivery services. Advertising revenue has always been key in supporting the creation and distribution of information content. Historically U.S. publishers have relied on 85 percent of their revenue coming from advertising.

Procedures To Improve Chances Of Licensing Images

By Jim Pickerell | 829 Words | Posted 10/29/2012 | Comments (3)
The buyer’s panel at the recent Picture Agency Council of America (PACA) conference in Chicago offered a number of ideas for ways individual sellers and stock photo distributors might adjust their search, delivery and pricing procedures to improve the chances of their images being chosen and used.

Bigstock Introduces Partner Program

By Jim Pickerell | 228 Words | Posted 10/25/2012 | Comments
Bigstock, a division of Shutterstock, has introduced a new partner program that will allow companies like email service providers, website design services and online ad builders to offer Bigstock photos to their customers through their portals.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.