Articles by Jim Pickerell

Keyword Trends

By Jim Pickerell | 971 Words | Posted 7/12/2011 | Comments (1)
Shutterstock has introduced a new tool in the Shutterstock Darkroom section of its site that is designed to help contributors better understand Keyword Trends. The tool allows them to compare five keywords at a time in order to determine the relative number of times a particular keyword is used to request images on Shutterstock.

Fees Paid By Volume Photography Users Will Continue To Decline!

By Jim Pickerell | 2040 Words | Posted 7/11/2011 | Comments (3)
Photographers complain that stock photo fees are way below what it costs them to produce images. And they are right. But, the prices volume user pay for images will continue to decline. Here’s why.

Jay Maisel: Protecting Copyright

By Jim Pickerell | 217 Words | Posted 7/8/2011 | Comments (2)
Anyone who has been in the photo business for any length of time knows that Jay Maisel is one of the truly great photographers and a first-class person. His unique vision kept him busy for over 40 years shooting annual reports, magazine covers, jazz albums, advertising and more for clients worldwide until he retired from active commercial work in the late ‘90s. This story is about what happened when an artist of this caliber exercised his right to protect his work.

World Assignments Closes Its Doors

By Jim Pickerell | 157 Words | Posted 7/8/2011 | Comments
In November of last year we wrote about World Assignments, an organization designed to help buyers find photographers who worked in various locales around the world or had expertise in working in such locations.

Alamy’s US Sales Grow 30%

By Jim Pickerell | 236 Words | Posted 7/8/2011 | Comments
Alamy has announced that its US sales of the company’s images have increased 30% in the past year and as a result they have contracted with the New York Internet Company (NYI) will oversee its infrastructure upgrade for North America, starting in New York.

iStockphoto Update: Examining Microstock Trends

By Jim Pickerell | 8048 Words | Posted 7/7/2011 | Comments (1)
In 2009 I started to use iStockcharts to track about 196 of the top 250 sellers on iStockphoto. While figures for the other 54 of the 250 contributors were available, their names were not. Consequently I left them out of my research. iStock has over 100,000 contributors, but it is believed that well over 90% of the images in the collection and well over 90% of the total downloads belong to the 37,085 contributors whose information is available on iStockcharts.

Selling Like A Pro

By Jim Pickerell | 208 Words | Posted 6/30/2011 | Comments
PhotoShelter (http://www.photoshelter.com) has released a new e-book entitled The Photographer’s Guide to Selling Like a Pro. The book provides photographers with concrete strategies and firsthand insight on how to grow a photography business through better sales tactics. It provides key business tips direct from veteran sales leaders in the fields of advertising, automotive, travel, insurance, and home shopping industries.

Getty To Shutter Photolibrary Websites

By Jim Pickerell | 414 Words | Posted 6/29/2011 | Comments (1)
Getty Images has notified agencies (Image Partners), whose work is currently being licensed by Photolibrary, of Getty’s intention to “retire” (close down) all the Photolibrary websites during the last quarter of 2011.

Stockpiling Trouble

By Jim Pickerell | 329 Words | Posted 6/29/2011 | Comments (2)
In an article published in the British Journal of Photography (BJP) and entitled “Stockpiling Trouble: How The Stock Industry Ate Itself?” Betsy Reid founding executive director of Stock Artists Alliance (SAA) from 2002 through 2009 lays out some of the reasons that the SAA will be closing its doors at the end of 2011. Many in the industry will want to review this article.

Time Limits On Digital File Use

By Jim Pickerell | 796 Words | Posted 6/28/2011 | Comments (1)
When you rent a movie for an iPad it expires and disappears 30 days after the date of purchase. Once you start watching the move it will automatically disappear in 24 hours even if I have not watched it to the end. If you want to see it after 24 hours you’ve got to rent it again. This got me thinking. Why can’t we install a “kill date” into the JPEG files we license for use?

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.