Articles by Jim Pickerell

iStock Price Increases

By Jim Pickerell | 903 Words | Posted 1/20/2011 | Comments (2)
iStockphoto has introduced its new round of price increases for 2011. For those in the macro world (RM and traditional RF) who like to argue that it is impossible to make money selling images on a microstock site it may be time to take another look at what iStock is doing.

Top Stories In 2010

By Jim Pickerell | 4127 Words | Posted 1/19/2011 | Comments (1)
Readers new to this site want to know what they should read to get an understanding of the stock photo industry. Sometimes regular readers miss important stories due to the demands of their busy schedules. Consequently, we’ve put together this list of 52 stories published in the last eighteen months that outline what has been happening in the stock photo industry, where things stand at the beginning of 2011, and how the industry is changing. We hope you’ll find this list helpful.

Registration Open For 2011 CEPIC Congress In Istanbul

By Jim Pickerell | 264 Words | Posted 1/18/2011 | Comments
The 2011 CEPIC Congress will take place in Istanbul, Turkey from 18 to 22 May. This annual event, held in a different European country each year, draws stock photography professionals from all over the world. The 2010 Congress in Dublin, Ireland welcomed 700 attendees from 352 companies, 37 countries and five continents. The Halic Congress Center, on the banks of the Golden Horn in Istanbul will be the venue for this Congress.

Masterfile Contest: Win iPads And Image Subscriptions Packages

By Jim Pickerell | 190 Words | Posted 1/18/2011 | Comments
Masterfile,is hosting a ‘Master Finder Contest’ designed to promote the company’s subscription plans while touting the benefits of their revolutionary Endless Media search platform.

RPI and Developing A Business Plan

By Jim Pickerell | 872 Words | Posted 1/17/2011 | Comments (1)
Beginning stock photographers often ask those with experience for numbers they can use to construct a "business plan." They start by asking what kind of annual return-per-image they can expect to earn from a collection of a given size. This story outlines some of the steps photographers need to take when considering stock photography as a business.

Earning A Living In Stock Photography

By Jim Pickerell | 919 Words | Posted 1/13/2011 | Comments (2)
For many photographers seeking to earn some, or all, of their living producing stock images, one of the most important decisions in 2011 will be whether to retire from the stock photo business or get into microstock. Many photographers who are licensing their images at rights-managed or traditional royalty free prices have seen their revenue decline significantly in the last couple of years. They are also skeptical that it is possible to earn any significant money licensing images at microstock prices. As a result quite a few are choosing to get out of the stock photography business.

Getty Relaunches Photos.com

By Jim Pickerell | 592 Words | Posted 1/12/2011 | Comments
Getty Images, Inc., has unveiled its new Photos.com site, developed for value-conscious small business owners, marketers, graphic designers, web designers and other creative professionals. Photos.com currently offers 2.5 million royalty free images and illustrations.

Demand For New Images At Getty

By Jim Pickerell | 96 Words | Posted 1/11/2011 | Comments (2)
Getty Images editors say that they are still seeing plenty of great content come through from a wide range of sources, in particular Flickr and iStockphoto. They say there is no shortage of photographers submitting new imagery and that they are editing tighter than ever for their house collections and in particular their RM brands.

Corbis Motion Adds 200,000+ New Video Clips

By Jim Pickerell | 346 Words | Posted 1/11/2011 | Comments
Corbis Motion has expanded its collection of video clips to more than 500,000 with a recent addition of more than 200,000 clips. Approximately two thirds of Corbis Motion clips are available in high definition (HD) and the collection includes a large selection of royalty-free (RF) clips that provide customers added value and flexibility.

Event Photography

By Jim Pickerell | 158 Words | Posted 1/10/2011 | Comments
As it becomes more difficult to earn a living producing stock images some photographers are looking for other ways to use their photographic skills. Taylor Davidson specializes in business and event photography in the New York City area. In March 2010 he launched Narratively, an agency that specializes in providing assignment photographers to cover events.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.