Articles by Jim Pickerell

iStockphoto: Revenue Decline or Growth?

By Jim Pickerell | 429 Words | Posted 3/3/2009 | Comments
Selling Stock recently analyzed some iStockcharts data in an effort to assess iStockphoto’s revenues during the first two months of 2009 and predict the possible effects of recession on microstock. Though the original analysis suggested a decline in iStock sales, new information about iStockcharts makes this a questionable conclusion.

UGCX Conference Reviewed

By Jim Pickerell | 849 Words | Posted 2/27/2009 | Comments (1)
Thriving New York photographer, prolific stock shooter and Stock Artists Alliance president Shannon Fagan attended the first User Generated Content Conference and Expo in San Jose earlier this month. Fagan provided Selling Stock with some of his key take-aways, offered here with additional commentary.

Could Microstock See A Plateau?

By Jim Pickerell | 252 Words | Posted 2/25/2009 | Comments
Buyer-respondents to PhotoShelter's recent survey say microstock use might decrease, but in reality, the answer depends on the type of buyers you ask.

Agency Closures: What Went Wrong?

By Jim Pickerell | 805 Words | Posted 2/23/2009 | Comments (1)
Recently, several stock agencies have found it necessary to discontinue operations. When that happens, photographer royalties often go unpaid. What went wrong for these firms and their photographers?

Infringing Use Alert

By Jim Pickerell | 88 Words | Posted 2/20/2009 | Comments

Image Choices For Commercial Buyers

By Jim Pickerell | 625 Words | Posted 2/20/2009 | Comments (1)
Many may find the total number of images available worldwide for rights-managed and royalty-free licensing surprising.

Getty Images' Footage Sales Up

By Jim Pickerell | 184 Words | Posted 2/19/2009 | Comments
Sources at Getty Images report that the company had double-digit (10% or more) growth in stock-footage revenue in 2008. This is particularly significant because footage sales in 2007 were slightly down from 2006.

Return Per Image At Getty

By Jim Pickerell | 677 Words | Posted 2/19/2009 | Comments
In November 2003 I began tracking Getty Images return-per-image by dividing the total number of RM and RF images into the total revenue generated in the previous four quarters. In the last four years Getty’s gross revenue from still image licensing has grown about 50%, but as the charts below show, not nearly as fast as the number of images added to the collection. As a result image suppliers have found that they have to produce more and more images each year just to stay even.

Final Days of Jupiterimages

By Jim Pickerell | 437 Words | Posted 2/13/2009 | Comments (1)
With the approach of the February 20th Jupitermedia stockholder vote on the sale of Jupiterimages to Getty Images, tensions are rising among employees and image suppliers.

Why Creators Receive 20% of Royalty-Free Sales

By Jim Pickerell | 678 Words | Posted 2/12/2009 | Comments (3)
Photographers frequently ask how royalty-free still photography got started and why creators only receive 20% of royalty free sales. Here is a little history.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.