Articles by Jim Pickerell

Unionizing Photographers

By Jim Pickerell | 607 Words | Posted 8/12/1999 | Comments
Some photographers have misconceptions about labor unions and what they might do to defend the rights of freelance photographers. Kevin Larkin provides a very clear explanation of the advantages and limitations of being allied with a union.

VCG Acquires Definitive Stock

By Jim Pickerell | 360 Words | Posted 8/12/1999 | Comments
Visual Communications Group (VCG) has announced the acquisition of Seattle based Definitive Stock Inc. in an effort to seriously enter the royalty-free market and to bolster their on-line technology expertise.

Keys To Success in Production Stock

By Jim Pickerell | 1460 Words | Posted 8/4/1999 | Comments
Jon Feingersh lists 23 Keys to Success in production stock shooting. Jon is represented exclusively by The Stock Market and is one of the world's most successful stock photographers. TSM licenses an average of 18 uses to Jon's images every business day.

Random Thoughts 11

By Jim Pickerell | 1629 Words | Posted 8/4/1999 | Comments
This series of short news items includes information on Corbis Sales, personnel shifts at VCG, Stock Market begins using Datamark, Tahabi Books labeling policy, Archive's representation of Photo File images, and more.

Digital Millenium Copyright Act

By Jim Pickerell | 1434 Words | Posted 8/4/1999 | Comments
PACA lawyer Nancy Wolff discusses the Digital Millennium Copyright Act and how it is helping to curb Internet copyright infringements. The DMCA can be a valuable tool if the goal is to remove images quickly from offending sites and not seek monetary damages.

Getty's Customer Facing Structure

By Jim Pickerell | 1622 Words | Posted 7/28/1999 | Comments
Getty Images has announced an internal re-organization to arrange their seven ''brands'' into four customer-facing divisions and to produce vertical hub sites for each division. The strategy is outlined and some of the difficulties for photographers are examined.

Exclusive World Rights to Catalog Similars

By Jim Pickerell | 1183 Words | Posted 7/28/1999 | Comments
More agencies are deciding that their survival as they compete with RF is dependent on being able to sell high-end exclusive rights. To do this they believe they need to control the rights to all similars to their catalog images, not just the image itself. This tends to limit sales, and gross dollar volume, for many photographers and is creating quite a dilemma.

Royalty Free and Market Size

By Jim Pickerell | 640 Words | Posted 7/28/1999 | Comments
As more and more customers choose Royalty Free over Rights Protected Images the overall size of the market for stock photos, in terms of dollars, not number of images used, is changing. Consider the statistics.

July 1999 Selling Stock

By Jim Pickerell | 6807 Words | Posted 7/10/1999 | Comments
With this file you can print out the entire July 1999 issue of SELLING STOCK which includes: Comstock For Sale, Business Week Raises Rates, Editorial Photo Forum, Corbis Acquires Sygma, Geographic Guilty of Copyright Infringement, TSI Pricing Structures, Getty Buys Art.com, ''Artists Choice'' at EyeWire and more.

Random Thoughts 10

By Jim Pickerell | 792 Words | Posted 7/7/1999 | Comments
Several short items including: TSI Production Shoots, Video Pirates, Web Advertising Rates, Lifting Images Off The Net and more.

About Jim Pickerell

Jim began his career in 1963 as a freelance photojournalist in the Far East. His first major sale, a Life Magazine cover, was a stock photo of the overthrow of the Ngo Dinh Diem government in Saigon, Vietnam.

He spent the next ten to fifteen years focusing on assignment work, first as an editorial photographer, and later in the corporate area. He regularly filed his outtakes with several stock agencies around the world.

As the stock side of his income grew, Jim studied the needs of the stock photo market, and began to devote more of his shooting time producing stock images. At about this time the 1976 change in the copyright law went into effect, and the industry began to see rapidly growing demand by commercial and advertising users for stock images.

In the early 80's he helped establish the Mid-Atlantic chapter of American Society of Media Photographers (ASMP) and served as Vice President, President and Program Chairman over a period of six years. He served on the national board of ASMP for two years, was on the committee that produced the ASMP Stock Handbook in 1983, and was active in the fight to reverse the IRS rules that required capitalization of all expenses of stock photo production.

In 1989 he published the first edition of Negotiating Stock Photo Prices, a guide to pricing hundreds of stock photo uses. The fifth edition was published in 2001. In 1990, he began publishing Selling-Stock, a bi-monthly newsletter dealing with issues of interest to stock photographers and stock photo sellers, with particular focus on issues related to marketing stock images. Selling-Stock is recognized worldwide as the leading source of in-depth analysis of the stock photo industry. As a result of his many years in the industry and his work with Selling-Stock, Jim has an expert understanding of the stock photo industry, its standard practices and developing trends. He frequently provides consulting services on stock industry issues to photographers, stock agents and individuals in the investment community.

In 1993, his daughter, Cheryl, joined him in the business. Together they established Stock Connection, an agency designed to provide photographers with greater control over the promotion and marketing of their work than most other stock agencies were offering. The company currently represents selected images from more than 400 photographers.

At age 76, Jim continues to follow stock photo industry developments on a day to day basis and expects to continue to do so far into the future.