According to eMarketer’s 2014
Global Media Intelligence Report the revenue generated from global ad spend in 2014 is expected to be $545.24 billion. While total ad spending is expected to increase 5.7% compared to 2013, the percentage of this total spent for newspaper and magazine advertising continues to decline compared to the previous year while the percentage spent on digital will rise dramatically.
Stock photo sellers need to join together through their trade associations and stop licensing rights to their images to educational publisher for the use in online products until publishers agree to a new compensation strategy for such products. Historically, the licensing of photo uses for textbooks and educational materials has been treated in much the same way as the licensing for magazines and newspapers.
That needs to change.
There is a segment of the photographic community that insists on arguing that in order to get more reasonable prices for image use we must eliminate RF. Forget it; it’s impossible; it won’t happen. But there are other options.
Are more and more of your customers asking for RF licensed because they must have the flexibility to use the image in any way that develops and for an unlimited period of time? Hans Halberstadt of
MilitaryStockPhoto used to dismiss inquiries for RF licenses out of hand, but in recent years has found that many of his ad agency customers insist on the flexibility of an RF licenses.
Register of Copyrights Maria A. Pallante has released a public draft of the
Compendium of U.S. Copyright Office Practices, Third Edition (the “Third Edition”). This is expected to be the first major revision of the law in more than two decades. The draft presents more than 1200 pages of administrative practices and sets the stage for a number of long-term improvements in registration and recordation policy.
Footage.net has added a new clipbin sharing capability to its online stock footage search platform. The newly released feature allows users to share clipbins via email, streamlining the review and evaluation of stock footage screening clips and supporting greater collaboration.
In today's world most editorial or marketing pieces can be delivered in a variety of different ways over a long period of time. Customers licensing rights to photos don’t want to take the risk that plans will change and somehow an image will be used beyond a narrow and specific RM license. Consequently they often ask for "all-rights" to use the image. Here are some thoughts on how to deal with such requests and still hang onto the customer.
Dreamstime, Inc. is experiencing massive growth via their newly released app,
Dreamstime Companion launched in July on iOS and Google Play. The app allows smartphone users to access the Dreamstime community and upload their mobile photos via their mobile devices. In about three months approximately 30,000 mobile images have been added to Dreamstime’s 25 million image collection.
Seattle photographer Christopher Boffoli has sued the popular image-sharing site for failing to remove his images after he sent the site proper DMCA notice.
Alamy has announced the opening of its first office in Australia in order to support strong growth across Australia and New Zealand.