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New Search Term Needed - Used

By Jim Pickerell | 900 Words | Posted 3/23/2018 | Comments
If stock agencies really want to help their customers the most important thing they could do is make it possible for customers to search for just those image that have been previously “Used.” The biggest problems facing customers today is too much choice. Only a very small percentage of the images in the major agency collections are ever licensed, but customers have no way to distinguish the used images from those that have never been used.

VRmeta: New Video Keywording

By Jim Pickerell | 530 Words | Posted 3/22/2018 | Comments
One of the issues these videographers face is accurately tagging their video clips so they can be easily discovered by customers. Microstocksolutions LLC has released its VRmeta® app for iOS and Android that is designed to make it easier for videographers to accurately tag their digital video and 360°/ VR clips with time and location-based metadata.

Growing Revenue At Shutterstock

By Jim Pickerell | 820 Words | Posted 2/27/2018 | Comments
A Shutterstock investor asked me recently, “What can Shutterstock do to grow revenue?” He went on, “worldwide, the number of customers willing to actually pay for the images they use seems to be flat, not growing. Shutterstock cut prices In 2017. Downloads were up less than 2% compared to 2016. Meanwhile, they added enough new images to grow their collection by 46% in 2017 compared to 2016. Art directors say the size of the collection is making it harder, not easier, for them to search and find what they need. AI doesn’t seem to be solving the search problem."

Getty Stops Keywording Images For Photographers

By Jim Pickerell | 369 Words | Posted 2/15/2018 | Comments
Getting images into the Getty Images collection so potential customers might see them has just become more time consuming for image creators. As of February 9th, 2018 Getty has ended its practice of adding custom keywords to the basic list of words photographers submit.

Kodak Announces Photographer-Friendly Cryptocurrency

By Jim Pickerell | 783 Words | Posted 1/10/2018 | Comments
Kodak and WENN Digital, in a licensing partnership, have announced the launch of the KODAKOne image rights management platform utilizing blockchain technology and KODAKCoin, a photo-centric cryptocurrency to empower photographers and agencies to take greater control in image rights management.

Copytrack’s Blockchain-based Global Copyright Registery

By Jim Pickerell | 650 Words | Posted 1/10/2018 | Comments
Copytrack, the German organization that tracks use of images on the Internet and then pursues infringers when an unauthorized use is discovered has announced that its “blockchain powered copyright registry and enforcement platform is preparing the enter the second round of the crowdsale” as a way of raising revenue for future expansion.

Will Blockchain Benefit Image Creators

By Jim Pickerell | 907 Words | Posted 12/28/2017 | Comments
Can blockchains improve tracking of stock photo sales, give creators greater control, cut costs and increase royalties? Various companies are talking about instituting such systems. Announcements are expected in the near future. Such systems may reduce the need for some of the services stock agencies currently provide and remit 80% to 90% of the fee the customer pays to the photographer.

Photos Shot In 2017

By Jim Pickerell | 621 Words | Posted 12/7/2017 | Comments
According to Statista 1,200 billion photos will be taken worldwide in 2017. Not surprisingly,  85% of them will be taken with Smartphones, 4.7% taken with Tablets and only 10.3% were taken with digital cameras. That works out to about 123,600,000,000 photos taken with digital cameras. A very small percentage of these will be made available available for licensing.

Do All Google Searchers Expect FREE Images?

By Jim Pickerell | 588 Words | Posted 12/4/2017 | Comments
Jim Domke, creator of the Domke Camera Bag, recently commented about my Can Customers Find You article. He said, “Those searching for photos on Google or Bing are searching for FREE photos.” I disagree.

Tired Of Low Prices? Here’s A Possible Solution

By Jim Pickerell | 1068 Words | Posted 11/29/2017 | Comments
Tired of low stock photo prices? Maybe you ought to license your images to customers direct. More and more customers are finding the images they need by searching Google. Sometimes the image may be one of yours that is represented by an agency. You may be able to get these searchers to come directly to you.

What Stock Photos Are Most Frequently Used By Customers?

By Jim Pickerell | 810 Words | Posted 11/3/2017 | Comments
The GDUSA Survey of graphic designers provides a list of subjects in greatest demand by image buyers. The top 25 listed appear in more or less the following order. I searched the five major stock photo distributors – Getty Images, Shutterstock, AdobeStock, iStock and Alamy – to determine the number of images returned when each keyword is used.

Why Do Customers Infringe Copyright?

By Jim Pickerell | 1578 Words | Posted 10/30/2017 | Comments
Photographers and agencies complain about Copyright Infringement. But, in many ways they make it hard for customers to discover who owns an image, whether it is one that needs to be licensed and how to properly license it. Most people in business will tell you that if you want to sell more products you need to make it easier for customers to find and pay for your products.

Stocktrek Images Reveals New Website Design

By Jim Pickerell | 287 Words | Posted 10/12/2017 | Comments
Stocktrek Images has revamped its website with the emphasis on a new appearance to enhance its customer interaction. With the client's approach to licensing images changing significantly in the past years, Stocktrek has developed a new website to incorporate the requirements and demands of today's clients.

Hemis.fr Launches New Website

By Jim Pickerell | 346 Words | Posted 10/12/2017 | Comments
Hemis.fr, an independent photography agency founded in France in 2004 has launched a new website with a trendy design. The site has a high speed search engine that is fully responsive to Smartphone and Touch pad search. The site is searchable in both French and English.

20/20 Software Offers New Tools For Working With Footage

By Jim Pickerell | 295 Words | Posted 10/10/2017 | Comments
20/20 Software, a leading provider of multi-media websites and image/business management software to media libraries, museums, corporations, institutions, and newspapers, has outlined some of the newest tools it offers for working with footage.

Alamy Launches New International Websites

By Jim Pickerell | 188 Words | Posted 10/9/2017 | Comments
Alamy has launched a Spanish language version of its customer website with additional language sites for Italian, French and Portuguese-speaking countries scheduled to launch at a later date.

Customer Challenge: Delivering More Assets

By Jim Pickerell | 650 Words | Posted 10/6/2017 | Comments
Stock photo customers have a big problem. They need more time and they need to be able to operate more efficiently. Stock photo sellers could help. Check out how.

Re-Uploading Images

By Jim Pickerell | 371 Words | Posted 10/5/2017 | Comments
Have your images that sold a year or two ago sold again recently? If not, it may be because the images are now buried so deep in the search return order that customers no longer see them.

Image Storage: Image Search

By Jim Pickerell | 965 Words | Posted 10/2/2017 | Comments
One of the biggest problems in the photo world today is that we are being buried in photos. InfoTrend estimates that consumers will take 1.2 trillion photos worldwide in 2017. The compound annual growth rate (CAGR) is 9%. This year 3,934,500,000,000 will be stored on hard drives and other formats worldwide.

Google Slides Makes Finding Images Easier

By Jim Pickerell | 346 Words | Posted 9/27/2017 | Comments
Both Shutterstock and Adobe Stock have announced that users of Google Slides  can now access their collections directly. This could result in more image uses for photographers with images in both collections.

Shutterstock Plugin More Fully Integrate With Adobe Creative Cloud

By Jim Pickerell | 302 Words | Posted 9/20/2017 | Comments
Shutterstock, Inc. has updated its custom-built plugins to more fully integrate with Adobe’s Creative Cloud®, adding compatibility directly within the Adobe Premiere Pro®, Adobe Illustrator®, and Adobe InDesign® applications. This is the first time Shutterstock has made its high quality video collection of 8 million clips available through a plugin, giving amateur filmmakers and veteran film editors another powerful tool at their disposal within Premiere Pro®.

What Kind Of Images Are In Demand?

By Jim Pickerell | 939 Words | Posted 9/5/2017 | Comments
What kind of pictures do companies really want for their ads? What are they actually buying? In this story we'll look at some ways to get more of what customers want to buy into the images collections. And, maybe less of the images that just sit there and no one ever want to use them.

Undiscovered Images At Adobe Stock

By Jim Pickerell | 1033 Words | Posted 8/1/2017 | Comments
Adobe Stock offers customers a very useful search feature that Shutterstock, Getty Images and iStock have chosen to ignore. Adobe lets customers search for “Undiscovered” images. We assume that means image that have never been used, although Adobe doesn’t make that entirely clear.

Thoughts On Ways To Improve Search

By Jim Pickerell | 1029 Words | Posted 7/27/2017 | Comments
As image databases become larger and larger it becomes more and more difficult for customers to quickly find the “right image” for their projects. Increasingly, customers are frustrated by this problem. They want more choice, but they don’t want it to take them longer to find an image they can use.

How Technology Helps Identify Needed Imagery

By Jim Pickerell | 410 Words | Posted 7/20/2017 | Comments
In a story by Rick Boost published in Campaign Asia-Pacific, a publication providing insights and intelligence into the ideas, work and personalities shaping Asia’s marketing-communications industry, Kumi Shimamoto, Asia vice-president for Getty Images, says that one of the reasons for the company’s position as the largest image supplier in the world is its audience research methods.