ImageBrief: The RF vs RM Question

By Jim Pickerell | 1139 Words | Posted 11/12/2014 | Comments
ImageBrief has updated its rules regarding RF and provided a long explanation here.  Evidentally, many ImageBrief (IB) contributors have been asking “Why is ImageBrief adding so many RF briefs?” IB’s answer is, “We’re responding to client demands and listening to the market.”

Is Copyright Benefiting Image Creators?

By Jim Pickerell | 1435 Words | Posted 11/11/2014 | Comments (2)
A couple weeks ago I was talking with a well known picture researcher. He said, “I wish all these copyright cases were over!” He pointed out that every time someone files a copyright suit he gets a new list of people whose images he can’t use when searching for images for a new project. Is there some way to protect your rights and still license a reasonable number of new images?

Shutterstock Reports $83.7 Million For Q3 2014

By Jim Pickerell | 1125 Words | Posted 11/7/2014 | Comments (2)
Shutterstock has reported $83.7 million in revenue and total downloads of 31.2 million for Q3 2014. About 30 percent of the revenue was paid out to contributors in royalties. At the end of the quarter the company had 491 employees worldwide. The average price per download was $2.65 up from $2.35 in the previous quarter and an 13% increase compared to Q2 2013. This increase in the average price was due primarily to a growing number of Enterprise and Video sales.

Shutterstock Introduces Sequence For Video Editors

By Jim Pickerell | 296 Words | Posted 11/6/2014 | Comments
Shutterstock, Inc. has introduced Sequence, an in-browser editing tool designed to provide an easy way for anyone to create and quickly share videos with colleagues and clients. Sequence allows users to seamlessly integrate their own footage and music with Shutterstock’s collection of more than 2 million high-quality video clips and music tracks to spark inspiration and bring their vision to life.

Advertising Trends In 2014

By Jim Pickerell | 433 Words | Posted 11/6/2014 | Comments
According to eMarketer’s 2014 Global Media Intelligence Report the revenue generated from global ad spend in 2014 is expected to be $545.24 billion. While total ad spending is expected to increase 5.7% compared to 2013, the percentage of this total spent for newspaper and magazine advertising continues to decline compared to the previous year while the percentage spent on digital will rise dramatically.

Pricing Images For Educational Use

By Jim Pickerell | 838 Words | Posted 11/5/2014 | Comments
Stock photo sellers need to join together through their trade associations and stop licensing rights to their images to educational publisher for the use in online products until publishers agree to a new compensation strategy for such products. Historically, the licensing of photo uses for textbooks and educational materials has been treated in much the same way as the licensing for magazines and newspapers. That needs to change.

Improving The RF Option

By Jim Pickerell | 1116 Words | Posted 11/5/2014 | Comments
There is a segment of the photographic community that insists on arguing that in order to get more reasonable prices for image use we must eliminate RF. Forget it; it’s impossible; it won’t happen. But there are other options.

New Strategy For RM Licensors

By Jim Pickerell | 541 Words | Posted 11/4/2014 | Comments (1)
Are more and more of your customers asking for RF licensed because they must have the flexibility to use the image in any way that develops and for an unlimited period of time? Hans Halberstadt of MilitaryStockPhoto used to dismiss inquiries for RF licenses out of hand, but in recent years has found that many of his ad agency customers insist on the flexibility of an RF licenses.

Updating The U.S. Copyright Law

By Jim Pickerell | 278 Words | Posted 10/30/2014 | Comments
Register of Copyrights Maria A. Pallante has released a public draft of the Compendium of U.S. Copyright Office Practices, Third Edition (the “Third Edition”). This is expected to be the first major revision of the law in more than two decades.  The draft presents more than 1200 pages of administrative practices and sets the stage for a number of long-term improvements in registration and recordation policy.

Footage.net Adds Clip Sharing Capabilities

By Jim Pickerell | 240 Words | Posted 10/30/2014 | Comments
Footage.net has added a new clipbin sharing capability to its online stock footage search platform. The newly released feature allows users to share clipbins via email, streamlining the review and evaluation of stock footage screening clips and supporting greater collaboration.

Dealing With An “All Rights” Request

By Jim Pickerell | 557 Words | Posted 10/28/2014 | Comments (11)
In today's world most editorial or marketing pieces can be delivered in a variety of different ways over a long period of time. Customers licensing rights to photos don’t want to take the risk that plans will change and somehow an image will be used beyond a narrow and specific RM license. Consequently they often ask for "all-rights" to use the image. Here are some thoughts on how to deal with such requests and still hang onto the customer.

Dreamstime App Brings In Thousands Of Images

By Jim Pickerell | 179 Words | Posted 10/28/2014 | Comments
Dreamstime, Inc. is experiencing massive growth via their newly released app, Dreamstime Companion  launched in July on iOS and Google Play. The app allows smartphone users to access the Dreamstime community and upload their mobile photos via their mobile devices. In about three months approximately 30,000 mobile images have been added to Dreamstime’s 25 million image collection.

Imgur.com Sued For Failing To Respond To DMCA Request

By Jim Pickerell | 228 Words | Posted 10/27/2014 | Comments
Seattle photographer Christopher Boffoli has sued the popular image-sharing site for failing to remove his images after he sent the site proper DMCA notice.

Alamy Opens New Office In Australia

By Jim Pickerell | 153 Words | Posted 10/27/2014 | Comments
Alamy has announced the opening of its first office in Australia in order to support strong growth across Australia and New Zealand.

Advertising Uses 2.0

By Jim Pickerell | 969 Words | Posted 10/24/2014 | Comments
In the olden days (20th Century) when someone wanted to promote a product of service they placed an ad (that usually included a photo) in a magazine, newspaper or on TV. Many photographers were paid substantial fees for the use of their photos in these ads. Now the future of advertising may be in social media and embedding images. See here for how this could dramatically change the market.

GDUSA Stock Survey

By Jim Pickerell | 452 Words | Posted 10/24/2014 | Comments
The results of the annual GDUSA Stock Survey of graphic designers in the U.S. is now available online. For several years nearly every graphic designers has answered that they use stock sometime during the year, but this year, for the first time, two-thirds of those answering the survey use stock more than 20 times a year and one-third use stock imagery more than 100 times a years.

Is Embedding The Future?

By Jim Pickerell | 632 Words | Posted 10/23/2014 | Comments
One of the most interesting panels at the Digital Media Licensing Association (DMLA formerly known as PACA) annual conference in New York this week was on “Opening New Markets Through Image Embedding.” Back in March Getty Images launched its Image Embed Tool and made 35 million images available for free embedding on social media sites. That number has now jumped to about 50 million.

ASMP Board Selects Tom Kennedy As Executive Director

By Jim Pickerell | 383 Words | Posted 10/21/2014 | Comments
The Board of Directors of the American Society of Media Photographers (ASMP) has announced the selection of Thomas R. Kennedy as the Society's Executive Director, effective January 1, 2015. Kennedy is an internationally known visual communicator with extensive experience in print and online journalism.

More On New UK Copyright Laws

By Jim Pickerell | 540 Words | Posted 10/17/2014 | Comments (1)
Yesterday, I made an attempt to explain what is happening in the UK with regard to making it easier for consumer to use images that are truly “orphaned,” or if it is just difficult to find the name of and locate the creator. (See story) Today, I had the following exchange of emails with Andrea Stern, Director of MOCA: Ministry of Copyright Cultural Creators’ Assets in the UK.

New UK Copyright Laws Take Effect

By Jim Pickerell | 640 Words | Posted 10/16/2014 | Comments
As of October 1, 2014 authorized legal entities in the UK will be able to collect payments for the use of your photographs even if you are not a member of the organization. This is known as Extended Collective Licensing (ECL).

Textbook Prices Climbing, But Not Image Use Fees

By Jim Pickerell | 826 Words | Posted 10/15/2014 | Comments (1)
For those licensing images to textbooks National Public Radio published an interesting report recently that is worth a listen. It was pointed out that prices for college textbooks are often over $300 and climbing faster than the cost of food, clothing, cars and even health care.

Exclusive Licenses Of Rights Managed Images

By Jim Pickerell | 804 Words | Posted 10/14/2014 | Comments (1)
One of the arguments for licensing images as Rights Managed is that only then can they be licensed for Exclusive uses because all the uses of the images are controlled and limited. With Royalty Free customers can continue to use the images they acquire in unspecified ways long after initially licensed with very few limitations.

Footage Marketplace USA’14

By Jim Pickerell | 192 Words | Posted 10/14/2014 | Comments
The Footage Marketplace is signing up exhibitors for footageMarketplace USA’14 that will be held at the Art Directors Club in New York on November 19, 2014. The event will start at 11:00 am and continue until 7:30 pm.

Eleven-Year Trends for RM and RF Sales

By Jim Pickerell | 1281 Words | Posted 10/13/2014 | Comments
Using numbers from Getty Images it is interesting to look back at the RM and RF unit sales and revenue trends over the last decade. Between 2003 and 2007 when Getty was a public company they provided investors with very precise gross revenue and average price per image figures. This made it possible to make a reasonable estimate of the number of images licensed in each category.

Footage.net Deploys Solr Search Engine

By Jim Pickerell | 315 Words | Posted 10/9/2014 | Comments
Footage.net has adopted Solr search technology to power its online stock footage search and screening platform. The newly deployed search engine allows Footage.net to better manage huge datasets, organize diverse metadata fields, perform a vast number of simultaneous searches and filter search results dynamically. It's also extremely fast, significantly expediting the footage search and discovery process for Footage.net's global user base.